1. Corporate
Training:
Could E-learning
Replace One-On-
One In-Person
Learning?
Jennifer Hislop
Chestnut Hill College,
Philadelphia
2. According to the American Society
for Training & Development
(ASTD)
“For the past three years, the percentage of training
offered by organizations via traditional instructor-led
classroom has been making a slow decline...At
the same time there has been an increase in the
usage of technology-based methods...” (Miller, 2013, p.
42)
3. Introduction
• Corporations are seeing a
trend in the increase of e-learning
and the decline of
in-person training
• Preliminary research at my
workplace indicates an
interest in e-learning:
• Uniform training
• Increased access to training
• Time/cost saving
4. Potential Benefits
• Can e-learning actually
replace in-person training
as an employee learning
and development
solution?
• Similar or improved
performance/ transfer of
training (Dongsong, Zhao, Lina, &
Nunamaker, 2004; Petty, Lim, & Zulauf, 2007)
• Cost savings (Petty, Lim, & Zulauf,
2007; Strother, 2002)
5. Problem Statement
The purpose of this study is to discover if
asynchronous e-learning modules could
save training time and costs over one-on-one
in-person training in a small office
setting of 50 or less employees.
6. Background
• Andragogy
• ADDIE/Instructional
Design
• Analyze
• Design
• Develop
• Implement
• Evaluate
• Transfer of Training
7. Background
• Computer Based
Training
• Asynchronous E-learning
• Course Authoring
Tools
• Learning
Management
Systems
8. Corporate E-Learning
• Review of past qualitative
studies shows e-learning
is beneficial (Strother, 2002)
• No difference in
traditional e-learning vs
KPI-based e-learning
(Wang, Ran, Liao, & Yang, 2010)
• Participants in the same
e-learning program
gained different types of
knowledge (Baudoin, 2010)
9. Corporate E-Learning Vs. Face-To-Face
• Web-based instruction is
superior or equivalent to in-person
instruction (Pang, 2009)
• Employees have positive
experience with e-learning
and find it flexible/cost-effective
(Olafsen & Cetindamar,
2005)
• Face-to-face and e-learning
are equally effective
(Chamberlain & Taylor, 2011)
10. Corporate E-Learning Vs. Face-To-Face
• E-learning strips away
learner interaction with
the material (Witthaus, 2009)
• Activity-based
courses (Cornelius, Gordon, &
Ackland, 2011)
• E-mentoring (Thompson,
Jeffries, & Topping, 2010)
11. Literature Review
• Limited information/biased
studies on asynchronous e-learning
in corporations
• Focus on e-learning
effectiveness without
comparing to other modes of
training
• Research needed to discover
if asynchronous e-learning is
as effective as one-on-one in-person
training in a corporate
setting
12. Study Design
• 50-200 working adults
with e-learning
experience
• Online survey with
open-ended questions
• Follow up email and
in-person interviews
with some participants
13. Conclusion
• Can corporate e-learning
replace one-on-one face-to-face
training?
• Gaps in the
literature/opposing data from
various past studies
• An online survey and
interviews will be conducted
• Patterns emerging from this
qualitative phenomenological
study may help to answer
this question
14. References
Baudoin, E. (2010). Exploring diversity of learning outcomes in e-learning courses: results
of a qualitative study in a French multinational company. International Journal Of
Training & Development, 14(3), 223-238. doi:10.1111/j.1468-2419.2010.00354.x.
Chamberlain, S., & Taylor, R. (2011). Online or Face-to-Face? An Experimental Study of
Examiner Training. British Journal Of Educational Technology, 42(4), 665-675.
Cornelius, S., Gordon, C., & Ackland, A. (2011). Towards flexible learning for adult
learners in professional contexts: an activity-focused course design. Interactive Learning
Environments, 19(4), 381-393.
Dongsong, Z., Zhao, J., Lina, Z., & Nunamaker, J. F. (2004). CAN E-LEARNING
REPLACE CLASSROOM LEARNING?. Communications Of The ACM, 47(5), 75-79.
doi:10.1145/986213.986216
Miller, L. (2013). ASTD's 2013 STATE OF THE INDUSTRY REPORT: workplace
learning. T+D, 67(11), 40- 45.
Olafsen, R., & Cetindamar, D. (2005). E-learning in a competitive firm setting. Innovations
In Education & Teaching International, 42(4), 325-335.
doi:10.1080/14703290500062581
15. References
Pang, K. (2009). Video-Driven Multimedia, Web-Based Training in the Corporate Sector:
Pedagogical Equivalence and Component Effectiveness. International Review Of
Research In Open And Distance Learning, 10(3), 1-14.
Petty, G. C., Lim, D. H., & Zulauf, J. (2007). Training Transfer between CD-ROM Based
Instruction and Traditional Classroom Instruction. Journal Of Technology Studies, 33(1),
48-56.
Strother, J. (2002). An Assessment of the Effectiveness of e-learning in Corporate
Training Programs. The International Review Of Research In Open And Distance
Learning, 3(1). Retrieved from http://www.irrodl.org/index.php/irrodl/article/view/83/161
Thompson, L., Jeffries, M., & Topping, K. (2010). E-Mentoring for E-Learning
Development. Innovations In Education And Teaching International, 47(3), 305-315.
Wang, M., Ran, W., Liao, J., & Yang, S. J. H. (2010). A Performance-Oriented Approach
to E Learning in the Workplace. Educational Technology & Society, 13 (4), 167–179.
Witthaus, G. (2009). The Implications of SCORM Conformance for Workplace e-Learning.
Electronic Journal Of E-Learning, 7(2), 183-190.