Getting seen in your neighborhood is important to getting new customers. Local SEO is the process of ensuring that your business is seen in all search engines.

1. 10 Local SEO
Tips
Dwight Miller
267-437-2713/415-729-4450
www.Bottomline -Mobil.com
For Local Businesses

2. TIP #1
Pick Your Keywords
Carefully
Keywords are the most important
factor when it comes to SEO.
When choosing them, think of search
phrases your target audience would
use when searching for your type of
product or service.

3. TIP #2
Offer High-Quality Content
Consistently creating good, unique
content is an important factor for
ranking your website.
Struggling with content ideas?
Think about the questions your
customers most often ask and create
text, video, and image content around
them.

4. TIP #3
Create a Page for Each
Location
If your business has more than one
physical location, create a page on
your website for each location - use
targeted title tags, descriptions, and
content so each location can receive
targeted optimization.

5. TIP #4
Claim and Optimize Local
Listings
Claim & fully complete profiles on
Google+ Local, Yahoo Local, Bing
Local, and other local listing sites.
Use your real company name, do not
use P.O. boxes or toll-free phone
numbers, remove any duplicate
listings, and choose the proper
categories.

6. TIP #5
Get Solid NAP Citations
Citations are “mentions” of your NAP
(name, address, and phone number)
across the web.
The more citations you have the
better because they help validate your
business in the eyes of search
engines.
So make sure all of your citations
match exactly; consistency is the key.

7. TIP #6
Encourage Customer
Reviews
A steady stream of customer reviews
can help boost your search engine
rankings, as well as convert your
prospects into customers.
Encourage reviews by linking to your
review profiles from your website and
asking customers directly.

8. TIP #7
Don’t Over-Optimize
When optimizing your site and other
online properties, do not “over-
optimize” as this can do more harm
than good.
For instance, avoid keyword stuffing
because this could cause your site to
be penalized by the search engines.

9. TIP #8
Optimize for Mobile
Searches
Millions of consumers are using
mobile devices to find local
businesses, so “mobile” and
“local” go hand in hand.
Make sure you have a mobile-friendly
website that is optimized for mobile
searches in order to capture this
massive audience.

10. TIP #9
Use Social Media
Social signals now play a huge role in
the SEO process, so your business
needs to have a social presence to
help with optimization.
Facebook, Twitter, LinkedIn, and
Google+ are potential places to start;
but do your research to see where
your target market is spending the
most time.

11. TIP #10
Use Images and Videos
Images and videos are powerful for
grabbing attention and conversions;
but they’re also key for local SEO.
Use them on your website, your local
listings and social media pages.
Make sure they are optimized with
local keyword terms for the best
results.

12. THANK YOU!
Dwight Miller
267-437-2713/415-729-4450
www.Bottomline -Mobil.com
Dwight@blcsi.com
Call or email for
Free Consultation