BJ Fogg's 2012 class, homework 2 on shaping & sequencing.

1. David Ngo
CS377T: Shaping & Sequencing
Homework 2
link to syllabus
CS377T is BJ Fogg’s 2012 course on Behavior Design for Better Health
Sunday, September 30, 12

2. Shaping:
how I ended up watching at least one movie per day for two weeks straight
AT NIGHT, 3-4 HOURS BEFORE I WENT TO BED...
Started with searching for top inspirational movies
Watched trailers to decide what to watch that night day 1-7
Once decided, Netflixed the movie, and watched it laying in bed
DURING THE AFTERNOON...
Searched for top inspirational movies
One day, asked friends on Facebook for recommendations
Watched trailers to decide what to watch that afternoon
Once decided, Netflixed the movie, and watched at the desk
day 8-14
At night, the process would repeat but I would watch in bed
This was a blue and purple span behavior.
(increasing the intensity of a familiar behavior for a period of time)
Sunday, September 30, 12

3. Sequencing:
how I became the Fundraising Chair for my fraternity
IN MAY 2012...
I was extremely frustrated and angry at the current methods
of getting money into the fraternity.
I created a specific
We did not have a fundraising chair at that time, so I wrote up commitment and role for
Domino Action? a document that listed what I would do if I were the myself electronically via
fundraising chair, my goals, and my vision and emailed it out. email.
I was extremely motivated at this point in time.
OVER THE SUMMER...
I lost that original motivation and desire to become fundraising chair. I lacked reinforcement for
my original vision &
But our current president was already treating me as if I had the role. motivation.
THIS PAST WEEK (SEPTEMBER 24, 2012)...
I told the president that I will think about it and will get back to him An authoritative person
because I felt that I didn’t really want the position. kept me accountable to my
original commitment/role.
After some thinking, I told him that I would give it a try for this quarter.
At our Fall Retreat where we go over the year’s agenda, I publicly In a structured, serious
announced to the entire fraternity what my goals were, the vision that I event, I publicly announced
Domino Action? wanted to create, and that I will do my best. my commitment to the
entire fraternity of my
I am now fundraising chair for my fraternity. position, goals, and vision
(in person).
Sunday, September 30, 12

4. Shaping is designing the same behavior
and increasing its intensity.
(i.e., Bob starts running for 5 minutes and builds up to 20 minutes)
Sequencing is designing a behavior in a
sequential order.
(i.e., Bob meditates for 1 minute before brushing his teeth.)
link to syllabus
CS377T is BJ Fogg’s 2012 course on Behavior Design for Better Health
Sunday, September 30, 12