1. Who would be the audience for
your media product?
Before producing my media product I have
conducted a questionnaire for my
research. 17 out 30 people (56.67%) were
age 13-25, this age group includes
teenagers and young adults. Since more
than half of the questionnaire was
answered by teenagers and young adults I
decided to target them. It was easy to
target teenagers/young adults because as
a teenager who is entering young
adulthood I have a similar perspective as
other teenagers and young adults and so I
tried to make my media products as if I
am targeting myself.

2. The genre of my film is the Thriller genre thus I am appealing to
and targeting fans of this genre. 15 out of 30 people who
answered my survey were male, 86.67% said that they like the
thriller Genre, out of that figure 60% were male and 26% were
female. From this data I decided to appeal to males in my
media product, in addition to that I decided to target males more
than females. I couldn't just target males because that way it
would decrease my market, and so as my media product
appeals a bit to women this way my audience base is larger
than if I was to just target males- the more the audience the
larger the revenue.

3. C2DE demographic profile:
C2 – Skilled manual workers e.g. electrician,
carpenter
D – Semi-skilled and unskilled manual
workers e.g. assembly line worker, refuse
collector, messenger
E – Casual labourers, pensioners,
unemployed e.g. pensioners without private
pensions and anyone living on basic benefits.
Since I am appealing to teenagers I am
therefore also appealing to the C2DE
demographic, to be precise the E
demographic profile. Thus I am also targeting
the C2DE demographic, due to my teenage
actors and complex narrative I am not
appealing to the elderly and older adults and
so I am not targeting the ABC1 demographic.
Although pensioners are part of the E
demographic I am not targeting them in any
way.

4. So who would be the audience of
my product?
● Teenagers.
● Young Adults.
● Males.
● C2DE demographic.
● Especially the E demographic.
● Fans of Thriller films.
● Fans of 'Inception' and Predestination' (Films
that are similar to my media product).
● Audience that like the build up of tension and
suspense and the creation of anticipation.