SlideShare a Scribd company logo

Imagewerks Marketing - Social Media Seminar

•
•
Jennifer J. Johnson
Jennifer J. Johnson
1 of 50
Download to read offline
SOCIAL MEDIA SEMINAR
SOCIAL MEDIA IS FOR REAL :: Will your business opt in or miss out? :: Social Media Revolution Social Media ROI by Erick Qualman, @equalman © 2010 IWM
SOCIAL MEDIA PLANNING EXERCISE © 2010 IWM
SOCIAL MEDIA PLANNING EXERCISE © 2010 IWM
IT’S TIME TO MOVE :: Is social media right for you? :: Recent trends In response to the question “Which statement best describes how social media is perceived within your organization at budget time,” respondents answered in the following manner © 2010 IWM
TODAY’S TOP 10 SOCIAL MEDIA INFORMATION, TIPS AND RESOURCES Facebook has 500 million active www.socialnomics.com members and on average each has 130 friends www.cotweet.com Facebook is the #2 most www.twellow.com - public directory trafficked site, with women 55+ of Twitter accounts the fastest growing demographic www.hootsuite.com YouTube is the 4th most trafficked site Use LinkedIn Groups and Subgroups for better audience targeting Twitter has more than 800 million search inquires per day Don’t forget mobile, Facebook alone records more than 65 million users access the site via mobile devices © 2010 IWM
CONCLUDING THOUGHTS :: Stop by our booth :: Grab a checklist. :: Schedule a free strategy session with one of our team members :: Become a fan of Imagewerks. We’re exploring right along with you! © 2010 IWM
Imagewerks Marketing - Social Media Seminar

Recommended

X Factor
X FactorX Factor
X FactorDanny Oei Wirianto
 
Social Media For Optimist Clubs: Building Relationships Online
Social Media For Optimist Clubs: Building Relationships OnlineSocial Media For Optimist Clubs: Building Relationships Online
Social Media For Optimist Clubs: Building Relationships OnlineMaggie Fairchild
 
Botanoo New Presentation 2012
Botanoo New Presentation 2012Botanoo New Presentation 2012
Botanoo New Presentation 2012Dikey Kurniawan
 
Show Me! Social Media for Non-Profits
Show Me! Social Media for Non-ProfitsShow Me! Social Media for Non-Profits
Show Me! Social Media for Non-ProfitsJillian Fortin
 
New Tools, New Rules
New Tools, New RulesNew Tools, New Rules
New Tools, New RulesJoe Gerstandt
 
A presentation on social networking sites
A presentation on social networking sitesA presentation on social networking sites
A presentation on social networking sitesAmit Kundu
 
Social Media Presentation [LKM 2009]
Social Media Presentation [LKM 2009]Social Media Presentation [LKM 2009]
Social Media Presentation [LKM 2009]guest9cdcb8
 
Social Media Brownbag Presentation
Social Media Brownbag PresentationSocial Media Brownbag Presentation
Social Media Brownbag PresentationArlton Lowry
 

Recommended

X Factor
X FactorX Factor
X FactorDanny Oei Wirianto
 
Social Media For Optimist Clubs: Building Relationships Online
Social Media For Optimist Clubs: Building Relationships OnlineSocial Media For Optimist Clubs: Building Relationships Online
Social Media For Optimist Clubs: Building Relationships OnlineMaggie Fairchild
 
Botanoo New Presentation 2012
Botanoo New Presentation 2012Botanoo New Presentation 2012
Botanoo New Presentation 2012Dikey Kurniawan
 
Show Me! Social Media for Non-Profits
Show Me! Social Media for Non-ProfitsShow Me! Social Media for Non-Profits
Show Me! Social Media for Non-ProfitsJillian Fortin
 
New Tools, New Rules
New Tools, New RulesNew Tools, New Rules
New Tools, New RulesJoe Gerstandt
 
A presentation on social networking sites
A presentation on social networking sitesA presentation on social networking sites
A presentation on social networking sitesAmit Kundu
 
Social Media Presentation [LKM 2009]
Social Media Presentation [LKM 2009]Social Media Presentation [LKM 2009]
Social Media Presentation [LKM 2009]guest9cdcb8
 
Social Media Brownbag Presentation
Social Media Brownbag PresentationSocial Media Brownbag Presentation
Social Media Brownbag PresentationArlton Lowry
 
Engaging families through social media
Engaging families through social mediaEngaging families through social media
Engaging families through social mediaEliana Hurtado
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media PresentationDakota Byard
 
Using New Media
Using New Media Using New Media
Using New Media HIV.gov, Office of HIV/AIDS and Infectious Disease Policy, HHS
 
Social networks and their effects
Social networks and their effectsSocial networks and their effects
Social networks and their effectsMASUMMANDAL
 
Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites Anand Kenchakkanavar
 
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptx
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptxsocialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptx
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptxTanayMalhotra
 
Social Media and it's Importance
Social Media and it's ImportanceSocial Media and it's Importance
Social Media and it's ImportanceVeena Gowda
 
Social Media Webinar
Social Media WebinarSocial Media Webinar
Social Media Webinarguestbf1529
 
An Introduction to Twitter
An Introduction to TwitterAn Introduction to Twitter
An Introduction to TwitterJStroud52
 
Aauw1 sm in general
Aauw1 sm in generalAauw1 sm in general
Aauw1 sm in generalJean Lotz
 
Presentation on social networks impact in daily life
Presentation on social networks impact in daily life Presentation on social networks impact in daily life
Presentation on social networks impact in daily life A. N. M. Jubaer
 
Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Server
Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu ServerForget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Server
Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Serveraaroncouch
 
Procesos mentales
Procesos mentalesProcesos mentales
Procesos mentalesJtecnologos
 
El sueño
El sueñoEl sueño
El sueñoJtecnologos
 
Projeto uniff 2010 slideshare
Projeto uniff 2010 slideshareProjeto uniff 2010 slideshare
Projeto uniff 2010 slideshareilhaweb1
 
How 'bout dem hershey's
How 'bout dem hershey'sHow 'bout dem hershey's
How 'bout dem hershey'scdmatthews1
 
Investigating the role of language in children’s early educational outcomes
Investigating the role of language in children’s early educational outcomesInvestigating the role of language in children’s early educational outcomes
Investigating the role of language in children’s early educational outcomesJoseph Sanopao
 
Zapatos
ZapatosZapatos
ZapatosDrjavi964
 
Theming tips and tricks
Theming tips and tricksTheming tips and tricks
Theming tips and tricksaaroncouch
 
Individual differences and call
Individual differences and callIndividual differences and call
Individual differences and calluhamka
 
Active transport ch 7.3
Active transport ch 7.3Active transport ch 7.3
Active transport ch 7.3cdmatthews1
 
This is beautiful_
This is beautiful_This is beautiful_
This is beautiful_Joseph Sanopao
 

More Related Content

What's hot

Engaging families through social media
Engaging families through social mediaEngaging families through social media
Engaging families through social mediaEliana Hurtado
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media PresentationDakota Byard
 
Social networks and their effects
Social networks and their effectsSocial networks and their effects
Social networks and their effectsMASUMMANDAL
 
Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites Anand Kenchakkanavar
 
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptx
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptxsocialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptx
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptxTanayMalhotra
 
Social Media and it's Importance
Social Media and it's ImportanceSocial Media and it's Importance
Social Media and it's ImportanceVeena Gowda
 
Social Media Webinar
Social Media WebinarSocial Media Webinar
Social Media Webinarguestbf1529
 
An Introduction to Twitter
An Introduction to TwitterAn Introduction to Twitter
An Introduction to TwitterJStroud52
 
Aauw1 sm in general
Aauw1 sm in generalAauw1 sm in general
Aauw1 sm in generalJean Lotz
 
Presentation on social networks impact in daily life
Presentation on social networks impact in daily life Presentation on social networks impact in daily life
Presentation on social networks impact in daily life A. N. M. Jubaer
 

What's hot (11)

Engaging families through social media
Engaging families through social mediaEngaging families through social media
Engaging families through social media
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media Presentation
 
Using New Media
Using New Media Using New Media
Using New Media
 
Social networks and their effects
Social networks and their effectsSocial networks and their effects
Social networks and their effects
 
Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites
 
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptx
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptxsocialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptx
socialnetworkingsitespresentation-150625215131-lva1-app6891 (1)-converted.pptx
 
Social Media and it's Importance
Social Media and it's ImportanceSocial Media and it's Importance
Social Media and it's Importance
 
Social Media Webinar
Social Media WebinarSocial Media Webinar
Social Media Webinar
 
An Introduction to Twitter
An Introduction to TwitterAn Introduction to Twitter
An Introduction to Twitter
 
Aauw1 sm in general
Aauw1 sm in generalAauw1 sm in general
Aauw1 sm in general
 
Presentation on social networks impact in daily life
Presentation on social networks impact in daily life Presentation on social networks impact in daily life
Presentation on social networks impact in daily life
 

Viewers also liked

Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Server
Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu ServerForget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Server
Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Serveraaroncouch
 
Procesos mentales
Procesos mentalesProcesos mentales
Procesos mentalesJtecnologos
 
Projeto uniff 2010 slideshare
Projeto uniff 2010 slideshareProjeto uniff 2010 slideshare
Projeto uniff 2010 slideshareilhaweb1
 
How 'bout dem hershey's
How 'bout dem hershey'sHow 'bout dem hershey's
How 'bout dem hershey'scdmatthews1
 
Investigating the role of language in children’s early educational outcomes
Investigating the role of language in children’s early educational outcomesInvestigating the role of language in children’s early educational outcomes
Investigating the role of language in children’s early educational outcomesJoseph Sanopao
 
Theming tips and tricks
Theming tips and tricksTheming tips and tricks
Theming tips and tricksaaroncouch
 
Individual differences and call
Individual differences and callIndividual differences and call
Individual differences and calluhamka
 
Active transport ch 7.3
Active transport ch 7.3Active transport ch 7.3
Active transport ch 7.3cdmatthews1
 

Viewers also liked (12)

Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Server
Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu ServerForget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Server
Forget MAMP and WAMP, Use Virtual Box to Have a Real Ubuntu Server
 
Procesos mentales
Procesos mentalesProcesos mentales
Procesos mentales
 
El sueño
El sueñoEl sueño
El sueño
 
Projeto uniff 2010 slideshare
Projeto uniff 2010 slideshareProjeto uniff 2010 slideshare
Projeto uniff 2010 slideshare
 
How 'bout dem hershey's
How 'bout dem hershey'sHow 'bout dem hershey's
How 'bout dem hershey's
 
Investigating the role of language in children’s early educational outcomes
Investigating the role of language in children’s early educational outcomesInvestigating the role of language in children’s early educational outcomes
Investigating the role of language in children’s early educational outcomes
 
Zapatos
ZapatosZapatos
Zapatos
 
Theming tips and tricks
Theming tips and tricksTheming tips and tricks
Theming tips and tricks
 
Individual differences and call
Individual differences and callIndividual differences and call
Individual differences and call
 
Active transport ch 7.3
Active transport ch 7.3Active transport ch 7.3
Active transport ch 7.3
 
This is beautiful_
This is beautiful_This is beautiful_
This is beautiful_
 
Experimental research
Experimental researchExperimental research
Experimental research
 

Similar to Imagewerks Marketing - Social Media Seminar

Making social media work training day april 14
Making social media work training day april 14Making social media work training day april 14
Making social media work training day april 14Gethin Russell-jones
 
Adapt or Vanish: 5 Killer PR Tips to Integrate Social Media
Adapt or Vanish: 5 Killer PR Tips to Integrate Social MediaAdapt or Vanish: 5 Killer PR Tips to Integrate Social Media
Adapt or Vanish: 5 Killer PR Tips to Integrate Social MediaCindy Kim
 
Social Media and Fundraising - Guest Lecture at Point Park University
Social Media and Fundraising - Guest Lecture at Point Park UniversitySocial Media and Fundraising - Guest Lecture at Point Park University
Social Media and Fundraising - Guest Lecture at Point Park UniversityDave Tinker, CFRE
 
2010 07 19 Social Media
2010 07 19 Social Media2010 07 19 Social Media
2010 07 19 Social MediaEdHart
 
Fundraising and Social Media - Davethecfre at CLPGH Foundation Center
Fundraising and Social Media - Davethecfre at CLPGH Foundation CenterFundraising and Social Media - Davethecfre at CLPGH Foundation Center
Fundraising and Social Media - Davethecfre at CLPGH Foundation CenterDave Tinker, CFRE
 
Social Media Marketing: creating engagement
Social Media Marketing: creating engagementSocial Media Marketing: creating engagement
Social Media Marketing: creating engagementPieter-Jan Adriaensens
 
Richard Frieman from CMS social media presentation at n4a conference
Richard Frieman from CMS social media presentation at n4a conferenceRichard Frieman from CMS social media presentation at n4a conference
Richard Frieman from CMS social media presentation at n4a conferencemkaschak
 
Online marketing social media
Online marketing social mediaOnline marketing social media
Online marketing social mediaJim Smith
 
Socialnetworks
Socialnetworks Socialnetworks
Socialnetworks eaajm
 
How Social Media Can Seriously Help Your Business
How Social Media Can Seriously Help Your BusinessHow Social Media Can Seriously Help Your Business
How Social Media Can Seriously Help Your BusinessSocialCreeper.com
 
Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8PWG Small Business Marketing
 
Michele Payn-Knoper - Farming Your Online Community: Social Networks and Beyond
Michele Payn-Knoper - Farming Your Online Community: Social Networks and BeyondMichele Payn-Knoper - Farming Your Online Community: Social Networks and Beyond
Michele Payn-Knoper - Farming Your Online Community: Social Networks and Beyondguest5147da
 
Michele Payn-Knoper - Twittering Techniques for Ag Tweeps
Michele Payn-Knoper - Twittering Techniques for Ag TweepsMichele Payn-Knoper - Twittering Techniques for Ag Tweeps
Michele Payn-Knoper - Twittering Techniques for Ag TweepsJohn Blue
 
ITESO Social Media in Government Presentation
ITESO Social Media in Government PresentationITESO Social Media in Government Presentation
ITESO Social Media in Government PresentationBrian Purchia
 
AMPI Meeting: Social Media tips Remix Spanish/English
AMPI Meeting: Social Media tips Remix Spanish/EnglishAMPI Meeting: Social Media tips Remix Spanish/English
AMPI Meeting: Social Media tips Remix Spanish/EnglishQLICK
 
MBA PG - MTA e-Business | Social Media
MBA PG - MTA e-Business | Social MediaMBA PG - MTA e-Business | Social Media
MBA PG - MTA e-Business | Social Mediavasco marques
 
Social networks
Social networksSocial networks
Social networkseaajm
 

Similar to Imagewerks Marketing - Social Media Seminar (20)

Making social media work training day april 14
Making social media work training day april 14Making social media work training day april 14
Making social media work training day april 14
 
Adapt or Vanish: 5 Killer PR Tips to Integrate Social Media
Adapt or Vanish: 5 Killer PR Tips to Integrate Social MediaAdapt or Vanish: 5 Killer PR Tips to Integrate Social Media
Adapt or Vanish: 5 Killer PR Tips to Integrate Social Media
 
Social Media and Fundraising - Guest Lecture at Point Park University
Social Media and Fundraising - Guest Lecture at Point Park UniversitySocial Media and Fundraising - Guest Lecture at Point Park University
Social Media and Fundraising - Guest Lecture at Point Park University
 
2010 07 19 Social Media
2010 07 19 Social Media2010 07 19 Social Media
2010 07 19 Social Media
 
Fundraising and Social Media - Davethecfre at CLPGH Foundation Center
Fundraising and Social Media - Davethecfre at CLPGH Foundation CenterFundraising and Social Media - Davethecfre at CLPGH Foundation Center
Fundraising and Social Media - Davethecfre at CLPGH Foundation Center
 
Social Media Marketing: creating engagement
Social Media Marketing: creating engagementSocial Media Marketing: creating engagement
Social Media Marketing: creating engagement
 
Richard Frieman from CMS social media presentation at n4a conference
Richard Frieman from CMS social media presentation at n4a conferenceRichard Frieman from CMS social media presentation at n4a conference
Richard Frieman from CMS social media presentation at n4a conference
 
2.7.1 dr jill tomlinson
2.7.1 dr jill tomlinson2.7.1 dr jill tomlinson
2.7.1 dr jill tomlinson
 
Online marketing social media
Online marketing social mediaOnline marketing social media
Online marketing social media
 
Socialnetworks
Socialnetworks Socialnetworks
Socialnetworks
 
How Social Media Can Seriously Help Your Business
How Social Media Can Seriously Help Your BusinessHow Social Media Can Seriously Help Your Business
How Social Media Can Seriously Help Your Business
 
Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8
 
Michele Payn-Knoper - Farming Your Online Community: Social Networks and Beyond
Michele Payn-Knoper - Farming Your Online Community: Social Networks and BeyondMichele Payn-Knoper - Farming Your Online Community: Social Networks and Beyond
Michele Payn-Knoper - Farming Your Online Community: Social Networks and Beyond
 
Michele Payn-Knoper - Twittering Techniques for Ag Tweeps
Michele Payn-Knoper - Twittering Techniques for Ag TweepsMichele Payn-Knoper - Twittering Techniques for Ag Tweeps
Michele Payn-Knoper - Twittering Techniques for Ag Tweeps
 
Sicp Panel 5 Brian Purchia
Sicp Panel 5 Brian PurchiaSicp Panel 5 Brian Purchia
Sicp Panel 5 Brian Purchia
 
ITESO Social Media in Government Presentation
ITESO Social Media in Government PresentationITESO Social Media in Government Presentation
ITESO Social Media in Government Presentation
 
Kodak Social Media Tips
Kodak Social Media TipsKodak Social Media Tips
Kodak Social Media Tips
 
AMPI Meeting: Social Media tips Remix Spanish/English
AMPI Meeting: Social Media tips Remix Spanish/EnglishAMPI Meeting: Social Media tips Remix Spanish/English
AMPI Meeting: Social Media tips Remix Spanish/English
 
MBA PG - MTA e-Business | Social Media
MBA PG - MTA e-Business | Social MediaMBA PG - MTA e-Business | Social Media
MBA PG - MTA e-Business | Social Media
 
Social networks
Social networksSocial networks
Social networks
 

Imagewerks Marketing - Social Media Seminar

  • 2. SOCIAL MEDIA IS FOR REAL :: Will your business opt in or miss out? :: Social Media Revolution Social Media ROI by Erick Qualman, @equalman © 2010 IWM
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38.
  • 39. SOCIAL MEDIA PLANNING EXERCISE © 2010 IWM
  • 40. SOCIAL MEDIA PLANNING EXERCISE © 2010 IWM
  • 41.
  • 42. IT’S TIME TO MOVE :: Is social media right for you? :: Recent trends In response to the question “Which statement best describes how social media is perceived within your organization at budget time,” respondents answered in the following manner © 2010 IWM
  • 43.
  • 44.
  • 45.
  • 46.
  • 47. TODAY’S TOP 10 SOCIAL MEDIA INFORMATION, TIPS AND RESOURCES Facebook has 500 million active www.socialnomics.com members and on average each has 130 friends www.cotweet.com Facebook is the #2 most www.twellow.com - public directory trafficked site, with women 55+ of Twitter accounts the fastest growing demographic www.hootsuite.com YouTube is the 4th most trafficked site Use LinkedIn Groups and Subgroups for better audience targeting Twitter has more than 800 million search inquires per day Don’t forget mobile, Facebook alone records more than 65 million users access the site via mobile devices © 2010 IWM
  • 48.
  • 49. CONCLUDING THOUGHTS :: Stop by our booth :: Grab a checklist. :: Schedule a free strategy session with one of our team members :: Become a fan of Imagewerks. We’re exploring right along with you! © 2010 IWM