A presentation showing where Goodwill Communications has placed client outdoor PSAs in venues around the U.S.

1. Airpor Poster Placements
Presented by:
Goodwill Communications, Inc.

2. Airport Dioramas

3. Atlanta-Hartsfield
 Busiest airport in the world
 95 million annual passengers
 Five posters placed
 Four jumbo and 1 regular diorama

4. Atlanta-Hartsfield
 Jumbo in front of train

5. Atlanta-Hartsfield
 Jumbo in front of train

6. Atlanta-Hartsfield
 Regular diorama walkway to train

7. Atlanta-Hartsfield
 Jumbo diorama walkway to gate

8. Atlanta-Hartsfield
 Jumbo diorama adjacent to Courtesy Center

9. Chicago O-Hare
 Second busiest airport in the world
 80 million annual passengers
 11 regular dioramas placed

10. Chicago O-Hare
 Regular diorama general placement

11. Chicago O-Hare
 Regular diorama under flight directory

12. Chicago O-Hare
 Regular diorama top of escalator

13. Chicago O-Hare
 Regular dioramas airport exit

14. Chicago O-Hare
 Regular dioramas general placement

15. Chicago O-Hare
 Diorama outside international reception

16. Chicago O-Hare
 Dioramas main terminal

17. Chicago O-Hare
 Diorama gate waiting area

18. Chicago O-Hare
 Diorama main terminal

19. Chicago O-Hare
 Diorama departure waiting area

20. Minneapolis-St. Paul
 Largest and busiest airport in the six-state
upper Midwest region
 33 million annual passengers
 2 posters placed

21. Minneapolis-St. Paul
 Main terminal placements

22. Washington DC Dulles
 International airport serving Washington,
DC, Maryland and Virginia
 22.6 million annual passengers
 5 posters placed

23. Washington DC Dulles
 Adjacent to arrival baggage claim

24. Washington DC Dulles
 Passenger waiting area

25. Washington DC Dulles
 Passenger waiting area

26. Washington DC National
 Serves Washington, DC, MD and VA
 19 million annual passengers
 10 posters placed including 2 jumbos

27. Washington DC National
 Jumbo Directory poster in main South
concourse adjacent to Metro access

28. Washington DC National
 Jumbo Directory poster in main South
concourse adjacent to Metro access

29. Washington DC National
 Jumbo poster in North concourse
baggage claim (2011-2013)

30. Washington DC National
 2 jumbos north concourse baggage claim
 American Academy of Orthopadic Surgeons
 [ ] Gross Impressions

31. Washington DC National
 Dioramas North Terminal

32. Washington DC National
 Dioramas North Terminal

33. Shopping Malls

34. Beverly Center
 Suburb of Los Angeles
 Number of posters: 1
 Value: $13,000
 Gross Impressions: 7.8 million

35. Chicago, IL Malls
 6 posters Orthopaedic Surgeons

36. Chicago, IL Malls
 4 posters Orthopaedic Surgeons

37. Concord, CA
 Sun Valley Mall (largest - Contra Costa County)
 Value: $22,394
 Gross Impressions: 8.8 million

38. Detroit, MI
 Twelve Oaks Plaza
 1 poster Orthopaedic Surgeons
 Value:
 Gross Impressions

39. Fair Oaks, VA
 Suburb of Washington, DC
 1 poster for Orthopaedic Surgeons
 Value: $10,019
 Gross Impressions: 7.1 million
Entrance to shopping center

40. Fair Oaks, VA
 Suburb of Washington, DC
 2 posters for Army National Guard
 Value: $20,038
 Gross Impressions: 14.2 million

41. Westfield Fox Valley
 Suburb of Chicago
 3 posters for Army National Guard
 Value:
 Gross Impressions:

42. Hawthorne Mall
 Vernon Hills, IL
 2 posters for Army National Guard
 Value:
 Gross Impressions:

43. Grand Rapids, MI
 Woodlands Plaza
 Number of stores: 119
 Size: 1,158,603 square feet
 Monthly visitors: 824,460

44. Dearborn, MI
 Fairlane Town Center
 Number of stores: 160
 Size: 1,465,000 square feet
 Monthly visitors: 752,804

45. Denver,CO
 Cherry Creek Mall
 1 poster Orthopedic Surgeons
 Value: $8,237
 Gross Impressions: 5.4 million

46. Miami, FL
 Dolphin Mall
 1 poster Orthopaedic Surgeons
 Value: $11,532
 Gross Impressions: 8.1 million

47. Santa Ana, CA
 Main Place Mall
 1 poster Orthopaedic Surgeons
 Value: $14,144
 Gross Impressions: 5.7 million

48. San Antonio, TX
 North Star Mall
 1 poster Orthopaedic Surgeons
 Value: 3,186
 Gross Impressions: 2.4 million

49. San Francisco, CA
 Embarcadero Center Mall
 1 poster Orthopaedic Surgeons
 Value:$7,072
 Gross Impressions: 2.8 million

50. Short Hills, NJ
 Suburb of Newark & Manhattan
 1 poster Orthopaedic Surgeons
 Value: $31,000
 Gross Impressions: 13.6 million

51. Tysons Corner VA
 Suburb of Washington, DC
 5 posters for Orthopaedic Surgeons
 Value: $35,367
 Gross Impressions: 31.8 million

52. Shopping Centers Sans Photos

53. Transit Media

54. Boston, MA
 Population 609,690
 12 Transit posters throughout the city
 Eyes on Impressions: 1,038,861

55. Chicago, IL Transit
 Population 2,824,584
 29 Transit posters throughout the city
 Eyes on Impressions: 7,705,860

56. Washington, DC
 19 posters in Northwest section (most upscale)
 Value: $39,200
 631,000 Gross impressions

57. Strategic Placement - Jumbotrons

58. Times Square, NY
 EPA Energy Star Campaign
 PSA aired every hour for a month
 300,000 daily Gross Impressions
 Worth more than $100,000.

59. Sam Boyd Stadium Las Vegas
 USDA wanted placements reaching sports venues
 MAACO Bowl
 Reached 40,000 people 6X - 240,000 Impressions

60. Yankee Stadium New York
 Pinstripe Bowl
 Used 2 different PSAs 8X @ 54,251 attendance
 Generated 868,016 Impressions

61. Outdoor Billboards

62. Issue: Physical Mobility
 2 posters Orthopaedic Surgeons
 Billboards posted in Madison, WI
 Second largest city in the state
 Approximately daily traffic [details]

63. Issue: Highway Safety
 669 30 sheet billboards posted
 28 states 35 cities
 Value $143,286

64. Issue: Military Recruiting
 1,302 billboards posted
 29 states; 40 cities
 $2.3 million in value

65. Accent Television
 Produced by CNN
 America’s largest health education network
 Serving 63,000 practitioners in 26,000 waiting rooms
 Used PSAs for:
 Volunteers of America, American Academy of
Dermatologists American Academy of Orthopaedic
Surgeons, National MS Society

66. HTV Network
 In 13 hospital waiting rooms reaching 3.7 million
 Used PSAs for:
 Volunteers of America, American Academy of Dermatology,
American Academy of Orthopaedic Surgeons, Bright Focus
Foundation, MS Connections, COPD Foundation


67. PumpTop TV
 In 685 gas stations; 6,000 screens
 Reaches 10.8 million people monthly
 Top 13 DMAs
 Used Social Security TV PSA

68. Wall-Mart TV
 Video screens in 545 big box stores
 Total monthly Gross Impressions: 92.8 million
 A total captive audience

69. Channel 1 News
 In 7,000 middle and high schools
 Reaches 5 million teens daily
 Used Volunteers of America, USDA
and American Academy of Dermatology PSAs

70.  12 airports
 Number of posters: 72
 Value: $743,600
 Impressions: 112 million
Airport Dioramas

71.  American Academy of Orthopaedic Surgeons
 Substance Abuse & Mental Health
Services Administration
Clients

72. Atlanta-Hartsfield
 Busiest airport in the world
 95 million annual passengers
 5 posters - four jumbo and 1 regular

73. Atlanta-Hartsfield
 Jumbo in front of train

74. Atlanta-Hartsfield
 Jumbo in front of train

75. Atlanta-Hartsfield
 Jumbo diorama adjacent to Courtesy Center

76. Atlanta-Hartsfield
 Regular diorama walkway to train

77. Atlanta-Hartsfield
 Jumbo diorama walkway to gate

78. Chicago O-Hare
 Second busiest airport in the world
 80 million annual passengers
 11 posters
 Regular dioramas

79. Chicago O-Hare
 Regular diorama main terminal

80. Chicago O-Hare
 Regular diorama under flight directory

81. Chicago O-Hare
 Regular diorama top of escalator

82. Chicago O-Hare
 Regular dioramas airport exit

83. Chicago O-Hare
 Regular diorama main terminal

84. Chicago O-Hare
 Diorama outside international reception

85. Chicago O-Hare
 Diorama main terminal

86. Chicago O-Hare
 Diorama main terminal

87. Chicago O-Hare
 Diorama gate waiting area

88. Chicago O-Hare
 Diorama main terminal

89. Chicago O-Hare
 Diorama departure waiting area

90. Los Angeles Burbank
 Called the Bob Hope Airport
 2.2 million annual passengers
 1 poster

91. Los Angeles Burbank
 Main terminal

92. Minneapolis-St. Paul
 Largest and busiest airport in the six-state
upper Midwest region
 33 million annual passengers
 2 posters

93. Minneapolis-St. Paul
 Jumbo diorama main terminal

94. New York LaGuardiaNew York LaGuardia
 Second busiest airport in New York
 24 million annual passengers
 12 posters

95. New York LaGuardia
 Dioramas main terminal

96. New York LaGuardia
 Dioramas main terminal

97. New York LaGuardia
 Dioramas main terminal

98. Washington DC National
 Serves Washington, DC, MD and VA
 19 million annual passengers
 23 posters

99. Washington DC National
 4 jumbo dios South Terminal car rental

100. Washington DC National
 Jumbo Diorama Main Terminal

101. Washington DC National
 Jumbo Diorama Main Terminal

102. Washington DC National
 Jumbo Diorama Main Terminal

103. Washington DC National
 Dioramas United Terminal

104. Washington DC National
 Dioramas Main Terminal Baggage Claim

105. Washington DC National
 Dioramas Main Terminal Baggage Claim

106. Washington DC National
 Dioramas South Terminal

107. Washington DC National
 Four Posters in Baggage Claim Main Terminal

108. Washington DC National
 Main Terminal Next to Escalator

109. Washington DC National
 Main Terminal Next to Metro Exit

110. Washington DC National
 Main Terminal Concourse

111. Washington DC National
 Main Terminal Concourse

112. Washington DC National
 Main Terminal Next to Escalator

113. Washington DC Dulles
 Serves Washington, DC, MD and VA
 23 million annual passengers
 12 diorama posters

114. Washington DC Dulles
 Dioramas Mid-Field Terminal

115. Washington DC Dulles
 Dioramas Main Terminal Baggage Claim

116. Washington DC Dulles
 Dioramas Main Terminal Baggage Claim

117. Washington DC Dulles
 Dioramas Main Terminal Baggage Claim

118. Washington DC Dulles
 4 Posters Main Terminal Baggage Claim

119. Washington DC Dulles
 Dioramas Main Terminal Baggage Claim

120. Airports No Photos

121.  Serves Chicago & Midwest
 20 million annual passengers
 6 posters
Chicago Midway

122. New York LaGuardia Busiest airport in New York/New Jersey
 50 million annual passengers
 10 posters
JFK International Airport

123.  Serves Boston & New England
 30 million annual passengers
 10 posters
Logan International

124.  Serves Midwest
 11 million annual passengers
 3 posters
Kansas City Airport

125.  Serves New York/New Jersey
 11 million annual passengers
 3 posters
Newark International