SlideShare a Scribd company logo
1 of 15
Issues in technology and congregational
communications

 Getting to know you…
 UU Website, Communications and
Social Media Labs
 10 Tips for Congregational
Technology & Communications
 Bike Rack & Wrapping Up
Welcome & Agenda

Take a moment and share with a
neighbour one way in which shifting
technology and communications is
impacting how you do church in your
context.
What tools have made things easier?
What gap is making things harder? What
do you need to know more about?
How is technology
impacting your
congregation?

Ten Things to Do
 Make your own site
the hub of your web
 Check your site for
accessibility
 Move your website to
a responsive format
 Embrace the DRY
 Ask your audience
questions
 Check your
connections
 Scheduling w/ tech
 Embrace real-time
news sharing
 Engage streaming
and sermon sharing
 Evaluate social media
and build policy

 Put your own website at the center of
your content strategy.
 More control, more flexibility
 Embrace the Content Management
System
Be Your Own Hub

 How does your technology line up with
accessibility guidelines?
 Run your site through a screenreader
and get a sense for how folks using
adaptive technologies encounter your
site.
 Evaluate your site with achecker.ca
Accessibility

 Mobile sites
 Mobile apps
 Responsive sites
Mobile Friendly

 DRY – Don’t Repeat Yourself
 Simplify your content distribution and
allow users to get your content in the
manner they desire.
It’s Time to Get DRY

 Embrace iteration, MVP, short-cycle
 Go head to head
 Build / Test / Repeat
Learn Your A/Bs

 Check your connections on popular
services, particularly Google Maps
 Use ‘schema’ or ‘microformats’ on your
website to help with findability.
Make the Connect

 Embrace technologies like Doodle,
Shared calendars, Google Helpouts,
Google Hangouts to simplify planning,
enable more diverse meetings, and
serve ‘remote’ groups
But When Are We
Meeting?

 Share your news as you make it.
 Simplify your paper design
What Are You Waiting
For?

 Embrace streaming and sermon
sharing, even as simply as using
something like Mixlr.
 People will get to know you that way
before even coming through the door.
Who’s Watching?

 Twitter, Facebook and crisis
management
 A covenant that extends online
 It’s a waypoint for contact – how do
you handle that?
Living it Out in Public

 15 minute break
Break & Reflection

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So you're on the internet, eh

  • 1. Issues in technology and congregational communications
  • 2.   Getting to know you…  UU Website, Communications and Social Media Labs  10 Tips for Congregational Technology & Communications  Bike Rack & Wrapping Up Welcome & Agenda
  • 3.  Take a moment and share with a neighbour one way in which shifting technology and communications is impacting how you do church in your context. What tools have made things easier? What gap is making things harder? What do you need to know more about? How is technology impacting your congregation?
  • 4.  Ten Things to Do  Make your own site the hub of your web  Check your site for accessibility  Move your website to a responsive format  Embrace the DRY  Ask your audience questions  Check your connections  Scheduling w/ tech  Embrace real-time news sharing  Engage streaming and sermon sharing  Evaluate social media and build policy
  • 5.   Put your own website at the center of your content strategy.  More control, more flexibility  Embrace the Content Management System Be Your Own Hub
  • 6.   How does your technology line up with accessibility guidelines?  Run your site through a screenreader and get a sense for how folks using adaptive technologies encounter your site.  Evaluate your site with achecker.ca Accessibility
  • 7.   Mobile sites  Mobile apps  Responsive sites Mobile Friendly
  • 8.   DRY – Don’t Repeat Yourself  Simplify your content distribution and allow users to get your content in the manner they desire. It’s Time to Get DRY
  • 9.   Embrace iteration, MVP, short-cycle  Go head to head  Build / Test / Repeat Learn Your A/Bs
  • 10.   Check your connections on popular services, particularly Google Maps  Use ‘schema’ or ‘microformats’ on your website to help with findability. Make the Connect
  • 11.   Embrace technologies like Doodle, Shared calendars, Google Helpouts, Google Hangouts to simplify planning, enable more diverse meetings, and serve ‘remote’ groups But When Are We Meeting?
  • 12.   Share your news as you make it.  Simplify your paper design What Are You Waiting For?
  • 13.   Embrace streaming and sermon sharing, even as simply as using something like Mixlr.  People will get to know you that way before even coming through the door. Who’s Watching?
  • 14.   Twitter, Facebook and crisis management  A covenant that extends online  It’s a waypoint for contact – how do you handle that? Living it Out in Public
  • 15.   15 minute break Break & Reflection

Editor's Notes

  1. Resolution at the AGM is part of it. Can’t let your conversations and content get siloed.
  2. Demo with VoiceOver on First Unitarian TorontoUp/Down Arrows skip between linksLinks that use text like ‘learn more’ are not helpful.
  3. http://www.uusc.org/
  4. MailChimp RSS to EmailLet the tech handle the repeating.IFTTT
  5. Ask questionsBounce / Clue
  6. WaterlooSEO - Upcoming
  7. WaterlooSEO - Upcoming
  8. It’s actually more accessible as people get older. Newsletters/PDFsThere’s no benefit to holding onto the news.Newsletter cycle.
  9. Embrace streaming and sermon sharingRefer back to DRYIt’s about being open to the diversity of people out there, beyond the congregations.
  10. No social media or social network serves all audiences, and none of them work that well without interaction and responsiveness.
  11. No social media or social network serves all audiences, and none of them work that well without interaction and responsiveness.