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Native Device vs. Mobile Web Applications

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Native Device vs. Mobile Web Applications

  1. 1. Native Device vs. Mobile Web Applications
  2. 2. Outline • What is a native app? • Benefits of native apps • Use cases • What is a mobile Web app? • Benefits of using the Web • Use cases • Resources
  3. 3. Native Applications
  4. 4. What is a native app? • Lives on the device • Downloaded to the device • Build specifically for that device • Programming language (Objective C/Java)
  5. 5. Benefits of a native app
  6. 6. Benefits of a native app Built-in Marketing
  7. 7. Benefits of a native app Accessing the device
  8. 8. Coolness factor
  9. 9. When to build natively • Accessing device features • Gaming
  10. 10. Mobile Web Applications
  11. 11. What is a mobile Web app? • Lives on the Web • Accessible from a browser • Written in a Web language (HTML/CSS/JS)
  12. 12. Benefits of a Web app Cost Savings
  13. 13. Benefits of a Web app Rapid deployment & update control
  14. 14. Benefits of a Web app Accessibility
  15. 15. Browser Capabilities • IP & GPS-based Geolocation • video, audio, animations • local storage • swipe detection (js) • http://vimeo.com/6353874
  16. 16. When to build on the Web • Targeting multiple devices • Consuming information • Mobilizing a Web site • Limited access to the device • E-mail, phone, map, etc.
  17. 17. Resources • jqtouch (http://jqtouch.com) • Mobile detection best practices (http:// webservices.usc.edu/blog) • Mobile design tips (http://www.noupe.com/ how-tos/mobile-web-design-tips-and-best- practices.html) • Mobile design gallery (http:// www.mobileawesomeness.com/)
  18. 18. Questions/Comments?

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