Marketing is a tricky thing for churches. You don't want people to feel marketed to, but at the same time you want to grow your church. We explain how you can increase your members by building a community through friend to friend referrals.

1. How To Equip Your Church To
Invite More Friends

2. 96% of people without a church
home say they'd attend if invited
by a friend...
Yet only 2% of church-goers
invite people to church
Why Causely Exists
Explained in 2 Stats:

3. People don’t want to
feel marketed to
Why traditional
outreach methods are
missing the mark...

4. Direct Mailers
• Feels like marketing
• Nobody pays
attention to them
• Doesn’t feel
personal
Pros Cons
• Low cost
• Potential to reach
a lot of people

5. Community Nights
• Won’t come unless
invited by friends
• No incentive to
come back if they
have’t made friends
• Great to involve
community
• Get press with
local news
Pros Cons

6. TV/Radio Ads
• No one watches
commercials
anymore (DVR)
• Podcasts
replacing radio
• Chance to show
creativity
• Stories connect
with people
Pros Cons

7. Billboards
• Impersonal
•Potential to feel
"corporate"
• Doesn't drive decisons
(no trust is built)
• Potential to reach
a lot of people
• Brand visibility
Pros Cons

8. Facebook Ads
• It’s still an ad and
not a personal
invitation
• People using ad
blockers can miss it.
• Specific target
• Can view
engagement
stats
Pros Cons

9. So what should you do?
First, think about how you
make decisions...

10. Give your members easy ways to tell
their friends about you on social media
The Solution:

11. Why social media??

12. 89% of all young adults
(18-29) use social media today
43% of all internet users
over the age of 65 have
turned to social media
** Ekklesia 360

13. People spend
about 50 minutes
each day on
Facebook,
Instagram, and
Messenger.
** NY Times

14. 50% of social media users
under 35 follow their online
friends’ product and service
recommendations.
** Social Magnets

15. Friends telling friends is the best way to
reach more people in your community
Source: Neilsen
80%
of people choose a church based solely
on a friend’s recommendation

16. HowTo Use Social Media

17. FIRST - Make Sure Your
Profile Is Updated
Make sure your profile
is updated, because
when people see your
church on Facebook,
they can get all the
details right there.

18. Tag - A - Friend
on Social
Post something that
encourages members
to tag their friends in
a post.

19. Post Links To
Relevant Content
Post things on your
church’s page that
your members will
want to share.

20. Post Links To
Upcoming Events
Facebook will show
people which of their
friends are attending
an event.

21. Post About Ways
To Connect
Post ways for people to
get connected with other
people, and encourage
members to share.

22. Incentivize
Check-ins/Tags
Encourage your
members to check-in
on Facebook or tag
you on Instagram

23. How Can Causely Equip Your
Church to Invite?

24. How it Works:
We tie global missions to every
Facebook check in
at your church.
=

25. Why Facebook Check-ins?
Each Facebook check-in
is seen by 200+ friends!
Personal referral
Link to your FB page
Map location
Church rating

26. Only a handful of people check-in on their
own. You need a system in place with a
compelling incentive

27. Last month alone, the Reach community of
church planters had amazing results:
60,080 5.4M
WE PROVIDED
MEALS FOR KIDS IN NEED
WE INVITED
PEOPLE TO CHURCH

28. "Reach fit the DNA of our
church because it would
allow us to serve people
in need while inviting
people to church."
Tom Hogsed
Summit Church

29. We all know that
people trust their
friends and have a
tendency to go with
someone they know.
So if we know that,
why not harness it?”
Griff Ray
Crossroads Christian Church
“

30. Every month, Reach generates…
600,000+
Facebook check-ins
100 million+
friend-to-friend referrals
$70,000 in donations
to great charities

31. Effective outreach doesn’t
have to cost a fortune
Reach is the most cost-effective way to
generate friend-to-friend referrals.

32. Let’s see what it would cost to reach
100,000 people with…
Reach $400
Print $1,200
Facebook Ads $1,500
Television $2,500
Direct Mail $5,000
Causely
provides a 3-12x
higher ROI than
traditional
advertising.

33. In addition,you’ll get access to:
Weekly announcement slides with your church’s total donations

34. In addition, you’ll get access to:
Video announcement each month

35. In addition, you’ll get access to:
Custom service count-down timer
Service Starts In:
9:42

36. Custom content for Facebook shareable
with a click of a button

37. Done-for-you emails & print
materials for your church

38. Custom dashboard with real-time metrics

39. Trusted by hundreds of church planters and organizations.

40. Ready to get started?
Get started today at
www.causely.com/reach
Click Here To
Learn More About Reach