NASCAR is the National Association for Stock Car Auto Racing, founded in 1948 by Bill France. It is headquartered in Daytona Beach, Florida and sanctions over 1500 races annually in the United States and Canada. The top three NASCAR racing series are the Sprint Cup Series, Nationwide Series, and Camping World Truck Series, which run from February to November each year and have a combined total of over 350 drivers and teams. NASCAR has over 100 Fortune 500 company sponsors and is the second highest rated professional sport on television in the United States behind the NFL.

1. Casey Krygier
October 23, 2014

2. About NASCAR
• National Association for Stock Car Auto Racing
Bill France
Founder
1948
Jim France
Former CEO
Brian France
Current

3. Locations
• Headquarters : Daytona Beach, FL
• 4 offices in North Carolina
• Regional offices in New York City, Los Angeles
& Bentonville, Arkansas
• Majority of teams are sanctioned out of NC

4. Racing Series
-Grand Supreme of NASCAR
-Stock Cars
-43 drivers
-Stock Cars
-Engine power, wheels, weight
-40 drivers
-Pickup trucks
-30-36 drivers

5. Seasons/Locations
• Season runs from February- November
• The 3 series intertwine schedules
– Racers can compete in all 3
• NASCAR sanctions over 1500 races in 39 states
and Canada
(Daytona 500, Brickyard 400, Coca-Cola 600)
• They have also held races in Mexico, Japan
and Australia

6. Drivers and Teams
• Currently there are:
– 76 Sprint Cup Series Drivers
– 154 Nationwide Series Drivers
– 130 Camping World Series Driver
• Teams are 1-4 drivers
• Races are on a points system
• Main trophy is awarded to the driver
who earns the most points in the season

7. Stacked Against the Rest
• Rank 2nd in professional sports TV ratings- behind NFL
-Broadcasted in 150 countries internationally
• Over 100 fortune 500 companies are invested in
NASCAR- more than any other sport.
• "There’s a reason the number of FORTUNE500
companies invested in NASCAR remains higher than
any other sport. Our fans are among the most brand
loyal in all of sports.”
- Steve Phelps Chief Marketing Officer

8. NASCAR and ME
• Sonoma Speedway is closest to my hometown
• Jeff Gordon from Vallejo, CA is the most local
driver to my hometown.

9. LINKEDIN
Devon Fox- Senior Director Digital Operations at NASCAR

10. NASCAR ARTICLE
Sport Business Research Network
NASCAR Alters Rules for Naming Rights Contracts

11. Comcast Sports Net Bay Area
They are an American regional broadcast company that
operates under Comcast Sports Net. They are an
NBCUniversal affiliate and serve the Bay Area, Northern
California, Central California, Southern Oregon, and
Nevada.
Located in San Francisco
http://www.csnbayarea.com/
http://www.csncalifornia.com/content/employment

12. Sources
• http://en.wikipedia.org/wiki/NASCAR
• http://www.nascar.com/en_us/sprint-cup-series/
schedule.html
• http://www.nascar.com/en_us/sprint-cup-series/
standings/results/2014.html
• http://espn.go.com/racing/drivers
• http://www.nascar.com/en_us/news-media/
articles/2013/05/30/fortune-500-
investment-increase-in-nascar.html