1. AUDIENCE DEVELOPMENT
Build your audience with safety and confidence
Connect Directly with High Quality Traffic
• 1 Billion+ Clicks Per Month
• Key Channels include: Toolbar, In-text, Contextual, Domain,
Content Recommendation
Robust Traffic Quality Filters
• Filter Queries from Known Offenders, Bots, Spiders & More
• Filter Suspicious Clicks from Javascript Drops & Off-Screen/
Dimensionless Activity
Performance & Optimization
• Dedicated Account Management
• Optimize Traffic to Meet Post-Click Objectives: Page Views,
Time on Site & Video Views
PERFECT FOR:
• Publishers
• Agencies
• Networks
• Content Marketers
• Sites Looking to Drive Video
& Page views
Access 1 billion+
Monthly Clicks
WHY USE NAMI MEDIA?
Step 1: Distribute Step 3: Deliver & OptimizeStep 2: Apply Traffic Quality Filters
2. Acquire Users Profitably
SAMPLE ECONOMICS
Content Site that monetizes traffic with 4 banner ads
• Each banner ad generates a $0.75 CPM
• The site makes $0.75 X 4 banners = $3 CPM per page view
• A $3 CPM / 1,000 = $0.003 per visitor
Nami’s Audience Development Platform gathers sources that generate 3 page
views per visitor
• In that case, a site will make $0.003 X 3 = $.009 per visitor
• If that site paid $.005 per visitor to generate the traffic, it will make a profit
of $.004 per visitor
• Now, if the site acquires 1 million visitors per day, that’s a profit of
$4,000 per day and about $1.5 million yearly
2012 CASE STUDY:
“Nami more than
doubled their traffic
in one month!
”
Advertiser:
Entertainment content site
Budget:
$500 per day, $15,000 monthly
CPC’s:
Ranged from $0.003 to $0.03
Traffic Sources:
Search Boxes, Recommended
Content, Toolbar, CPV, Email,
Domains, etc.
Implementation:
Run of Network
Traffic Quality Filtering:
Sophisticated bot detection
(hidden links), max clicks per IP
Audience Development
Traffic Volume:
100,000 to 150,000 per day
Advertiser Goals:
Time on Site, Page Views, Low
Bounce Rate, & Overall Metric
Improvement
• Capture more revenue from your existing advertiser
relationships
• Sell CPC ads on a keyword, run of network or
category basis
• Tap into Nami’s existing network for instant scale
or add your own publisher relationships
• Completely turnkey SaaS platform that gets you
up & running instantly
White Label the Nami Platform and Build Your Own Network
NETWORKS & AGENCIES:
Content Site with Banner Ads using Nami Audience Development Traffic