1. TREATMENT
LOWER SCHOOL – Open Evening: 4th
October 2019
Launch Time: 15th September 2019
Median: Radio Advert
Running Time: 30 seconds
Synopsis: We are planning on creating a fun environment of the school,
demonstrating the subjects students can take. We also want to show the
diversity of the schoolby having different students speaking for each line. We
want to show the progress throughout the schoollife of a student and how much
they mature. At the end there needs to be the date of the open evening and the
Ringwood schoolwebsite so people know all the information/where they can
get more from.
Key Scenes: Statistical Values: Attendance Rates
Content – House events/SPUD days/Charitable Events
Legal Information Slips
Aspirations desired by students
Music: Upbeat/Encouraging
SCRIPT IDEAS: These questions will be asked to the interviewee and their
answers will be recorded for the advert only.
1. What job are you planning on doing in the future?
Student: A psychologist – This field has always been interesting to me
and have a strong belief in a healthy well-being and a positive attitude
towards life.
2. What interests do you have?
Student: Football, Drawing and Photography
3. Do you think there is a good team of teachers here?
Student: Yes, I believe that teachers are very supportive here and have
allowed me to push myself into achieving my aspirational goals.
Character List: Year 7 students (x2)
Target Audience: Parents and Carers
ABC Scale: A-E
2. Spending Power: Students will have parents pay for most garments desired –
Parents income will be approximately: £2,000-£50,000
How?
The parents/carers might admire how ‘grown up’ and motivated the students
sound like allowing a positive representation of the schoolto come across. The
audience will believe that the students enjoy their time at schooland appreciate
events around them.
Recording Location: A quite classroom
Radio station studio
RS Radio Studio
Costs:Heart FM: £517.70 Overall
Nearest Time Slot: 10am - £200
SIXTH FORM:
Medium: Radio Advert
Running Time: 30 seconds
Synopsis:During this advert, the audio will heavily involve roles such as Head
Girl/Boy, Student Leadership Roles, Charity events and House events
mentioned. This is because students can now take a more ‘adult’ role by
claiming more responsibilities and prepare them for future environments such as
the workplace. Additionally, we will also mention the encouragement of UCAS
opportunities that enable students to attend open days where they can find their
right coursefor University.
Key Scenes: Legal Information: Permission Slips for students/actors.
Statistics : e.g. 99.6% A-level pass rate
3. SCRIPT IDEAS:
Character List: Year 12 Student – The student will have a more grown up
personality through the use of their voice. This will encourage Year 11 students
to idolise the students’ experiences and hope to achieve similar.
Target Audience: Year 11 students and Parents
Age: 16-18 year olds
Gender: Male and Female
Interests: Sports/Arts/Academics-Maths, the Sciences/Literature/Languages
ABC SCALE – Mainly E
How?
From a student perspective, the applier will be more likely to gain an interest in
the school, allowing a wider audience and more interested interviewees. It will
also allow a more real/honest perspective rather than a member of staff who
may exaggerate the aspects of the schoolperhaps.
Recording Locations:
SchoolRadio Room
Heart FM studio
ForestFM studio
Costs:Budget - £2000
Heart FM: £517.70 Overall
Nearest Time Slot: 10am - £200
Sound Choice: Upbeat / Motivational – In order to encourage whilst also engage
the audience when they are listening to the advert.
