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SWAMI VIVEKANANDAINSTITUTEOF
SCIENCE & TECHNOLOGY
PRESENTING
WHATisADVERTISEMENT?
Advertisement is a form of communication
for marketing and used to encourage
or persuade an audience (viewers, readers or
listeners; sometimes a specific group) to
continue or to take some new action.
institutional ADS
It is the reality. We the food loving people bye or ORDER food.
But when WE OPEN THE PACKET THEN THERE IS A land sky
difference between the out side adds & the original product.
The most embarrassing thing is that we are cheated by saying,
Means we will find the note in the packet “THE PRODUCT MAY
BE DIFFERENT FROM THE PIC OF PACKET” !!!!!!!!!!!
With these products?
These product are said by the makers IN THEIR adds THAT
Within 1 Or 2 week the user will get their result. Means he or
she will look Dashing / Hand some. But IN most OF the cases
the result is zero. What is the reason behind it??
“LOOSE YOUR WEIGHT IN 2-WEEKS” OR “I AM A COMPLAN
BOY” OR “HORLICKS MAKES TALLER STRONGER SHARPER”
LIKETHATVARIOUSTAGLINESWECANbeheard.
OIL EFFICIENT CARS
THE CAR COMPANIES SAYS IN THEIR ADDS THAT
THESE CARS GIVES THE MILAGE OF ABOUT 21-25
KMPL. BUT THE TRUTH IS NOT THAT. IT HARDLY
GIVES 16-17KMPL.
“APKA UPAR SANI KA CHAYA HA MANGAL KA
PRAVAB HA” OR “KISI KI BURI NAZAR AP Ke UPAR
HA.. DUR KAR NA Ke LIA….” & ETC. THIS KINDS OF
ADVERTISEMENT INFLUENCE PEOPLE TO PURCHASE
THEIR GOODS. BUT DO THEY REALLY WORKS??
These people??!!!!!!!
THOSE WHO ARE NOT IN TOUCH WITH THE COMMON PEOPLE THEY DO
These ADDs FOR Money WITH OUT KNOWING ANYTHING ABOUT THE
PRODUCTs. THESE CELEBRATIES TAKES THE guarantee IN THEIR ADD, BUT
WHEN THE PRODUCT DOESN’T WORK THE COMMON PEOPLE HAVE TO
SUFFER.
WHO TAKES THE GUARANTEE?
WHAT IS THE SOLUTION??
THESE ARE THE SIGN OF
FAITH.
LIKE These SIGNS, IF THE GOVERMENT STARTS
OTHER SIGNS OF EXCELLANCE AND TAKE STEPS
AGAINST These FAKE ADDS THEN COMMON PEOPLE
CAN USE ANY PRODUCTS WITH OUT HESITATION &
Satisfaction.
Advertisement Vs Reality
Advertisement Vs Reality

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Advertisement Vs Reality

  • 2.
  • 3. WHATisADVERTISEMENT? Advertisement is a form of communication for marketing and used to encourage or persuade an audience (viewers, readers or listeners; sometimes a specific group) to continue or to take some new action.
  • 5. It is the reality. We the food loving people bye or ORDER food. But when WE OPEN THE PACKET THEN THERE IS A land sky difference between the out side adds & the original product. The most embarrassing thing is that we are cheated by saying, Means we will find the note in the packet “THE PRODUCT MAY BE DIFFERENT FROM THE PIC OF PACKET” !!!!!!!!!!!
  • 6. With these products? These product are said by the makers IN THEIR adds THAT Within 1 Or 2 week the user will get their result. Means he or she will look Dashing / Hand some. But IN most OF the cases the result is zero. What is the reason behind it??
  • 7. “LOOSE YOUR WEIGHT IN 2-WEEKS” OR “I AM A COMPLAN BOY” OR “HORLICKS MAKES TALLER STRONGER SHARPER” LIKETHATVARIOUSTAGLINESWECANbeheard.
  • 8. OIL EFFICIENT CARS THE CAR COMPANIES SAYS IN THEIR ADDS THAT THESE CARS GIVES THE MILAGE OF ABOUT 21-25 KMPL. BUT THE TRUTH IS NOT THAT. IT HARDLY GIVES 16-17KMPL.
  • 9. “APKA UPAR SANI KA CHAYA HA MANGAL KA PRAVAB HA” OR “KISI KI BURI NAZAR AP Ke UPAR HA.. DUR KAR NA Ke LIA….” & ETC. THIS KINDS OF ADVERTISEMENT INFLUENCE PEOPLE TO PURCHASE THEIR GOODS. BUT DO THEY REALLY WORKS??
  • 10. These people??!!!!!!! THOSE WHO ARE NOT IN TOUCH WITH THE COMMON PEOPLE THEY DO These ADDs FOR Money WITH OUT KNOWING ANYTHING ABOUT THE PRODUCTs. THESE CELEBRATIES TAKES THE guarantee IN THEIR ADD, BUT WHEN THE PRODUCT DOESN’T WORK THE COMMON PEOPLE HAVE TO SUFFER. WHO TAKES THE GUARANTEE?
  • 11. WHAT IS THE SOLUTION?? THESE ARE THE SIGN OF FAITH. LIKE These SIGNS, IF THE GOVERMENT STARTS OTHER SIGNS OF EXCELLANCE AND TAKE STEPS AGAINST These FAKE ADDS THEN COMMON PEOPLE CAN USE ANY PRODUCTS WITH OUT HESITATION & Satisfaction.