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Apap emerging digital fundraising handout packet

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Brett Crawford

This document discusses emerging digital fundraising pathways and tools for non-profits. It provides a worksheet to help non-profits identify goals and opportunities for awareness, acquisition, re-engagement, and additional giving using SMS, peer-to-peer fundraising, Facebook non-profit pages, and mobile bidding. A list of digital fundraising vendors is also included that specialize in SMS, peer-to-peer, and mobile bidding tools. Resources for data on donors and digital fundraising are listed at the end.

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STATUS TARGET & TOOL(S) SUCCESS MEASURES Awareness Acquisition Retention DRAW DATA-INFORMED DONOR PATHWAY AWARENESS TO ANNUAL FUND RETENTION Emerging Digital Fundraising Pathways Worksheet Stewardship Flows & Success
Emerging Digital Fundraising Pathways - Ideation Worksheet SMS When could you use it? Goal? Awareness Acquisition Re-Engagement Additional Giving Opportunity Peer to Peer When could you use it? Goal? Awareness Acquisition Re-Engagement Additional Giving Opportunity Facebook NP When could you use it? Goal? Awareness Acquisition Re-Engagement Additional Giving Opportunity Mobile Bidding When could you use it? Goal? Awareness Acquisition Re-Engagement Additional Giving Opportunity
Digital Fundraising Vendors Emerging Digital Fundraising Pathways Resources SMS Peer to Peer Mobile Bidding • Txt2Give • Give By Cell • @Pay • OneCause • MobileCause • QGiv • mGive • Salsa • Giv • Onecause • Donately • Fundly Pro • MobileCause • Giveffet • Charidy • CauseVox • Razoo • CrowdRise리도못 • Classy • FirstGiving • Auction mobility • BiddingForGood • BidPal • Bid-Partner • Bidr • ClickBid • ibidmobile.net • MobileCause • SpotMe • Text2Bid • 24Fundraiser • 501Auctions Arts Management & Technology Laboratory - https://amt-lab.org/ Emerging Digital Fundraising Pathways Report - https://amt-lab.org/fundraising Global NGO Technology Report - http://techreport.ngo/ Giving USA - https://givingusa.org/ Network for Good - https://www.networkforgood.com/nonprofitblog/ Nonprofit PRO - https://www.nonprofitpro.com/ Nonprofit Tech for Good - http://www.nptechforgood.com/ Nonprofit Technology Conference - https://www.nten.org/ Nonprofit Technology News - http://www.nptechnews.com/ Data on Donors and Digital Fundraising

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Apap emerging digital fundraising handout packet

  • 1. STATUS TARGET & TOOL(S) SUCCESS MEASURES Awareness Acquisition Retention DRAW DATA-INFORMED DONOR PATHWAY AWARENESS TO ANNUAL FUND RETENTION Emerging Digital Fundraising Pathways Worksheet Stewardship Flows & Success
  • 2. Emerging Digital Fundraising Pathways - Ideation Worksheet SMS When could you use it? Goal? Awareness Acquisition Re-Engagement Additional Giving Opportunity Peer to Peer When could you use it? Goal? Awareness Acquisition Re-Engagement Additional Giving Opportunity Facebook NP When could you use it? Goal? Awareness Acquisition Re-Engagement Additional Giving Opportunity Mobile Bidding When could you use it? Goal? Awareness Acquisition Re-Engagement Additional Giving Opportunity
  • 3. Digital Fundraising Vendors Emerging Digital Fundraising Pathways Resources SMS Peer to Peer Mobile Bidding • Txt2Give • Give By Cell • @Pay • OneCause • MobileCause • QGiv • mGive • Salsa • Giv • Onecause • Donately • Fundly Pro • MobileCause • Giveffet • Charidy • CauseVox • Razoo • CrowdRise리도못 • Classy • FirstGiving • Auction mobility • BiddingForGood • BidPal • Bid-Partner • Bidr • ClickBid • ibidmobile.net • MobileCause • SpotMe • Text2Bid • 24Fundraiser • 501Auctions Arts Management & Technology Laboratory - https://amt-lab.org/ Emerging Digital Fundraising Pathways Report - https://amt-lab.org/fundraising Global NGO Technology Report - http://techreport.ngo/ Giving USA - https://givingusa.org/ Network for Good - https://www.networkforgood.com/nonprofitblog/ Nonprofit PRO - https://www.nonprofitpro.com/ Nonprofit Tech for Good - http://www.nptechforgood.com/ Nonprofit Technology Conference - https://www.nten.org/ Nonprofit Technology News - http://www.nptechnews.com/ Data on Donors and Digital Fundraising