Enterprise buyers as well as private homeowners want to know how home appliances, e.g. a wall-mounted air conditioner or a washing machine will look like in their interiors. Using Augmented Reality technology ShowInRoom mobile app enables to preview the appliance units at the exact place in the room. Potential buyer visualizes product from any angle in their room and gets all related information in a real-time. Vivid presentation is the most effective way to accelerate a decision-making process.