Growth hacking is a process of rapid
experimentation across marketing
channels and product development to
identify the most effective, efficient ways
to grow a business.
Wouldn`t you want to
do this from Day 1?
Your early work is about creating
a lovable product.
Show me the users who signed up
and logged in again within a week
Cohort based on time and
The Golden Retention
Retention is 5 times cheaper than
adding new customers
Existing customers are at least 50%
more likely to buy again
Still, 44% of companies focus on
Acquisition rather than Retention
Who are the Influencers in
at least last 7
users in past 7
users below 2
days were inactive
days were active
Engage Your Influencers
The most important part of your outreach
(email) is to provide value to the prospect.
1.Builds familiarity with your prospect.
2.Clearly states the purpose of getting in touch.
4.Ends with action steps. Template >>
How does it all come
Growth for Agile teams and stakeholders
Doing: 1. Start with growth now. Find your Key
2. Analyse your funnel. Find where it’s
3. Define hypotheses and experiments
4. Run sprints
5. Engage your Influencers
6. Use the tools that you need now
7. Build a growth mindset
Oh, and email: firstname.lastname@example.org