SlideShare a Scribd company logo
1 of 19
A Story of an eCommerce portal
Customers had a tough time visiting multiple websites as no
portal had consolidated listing of all natural products.
Difficult for consumer to compare products of different
manufacturers and choose.
We could put ourselves in the customers’ story and understand.
UNDERSTANDING
CUSTOMER FRUSTRATIONS
CUSTOMER REMAINS
OUR PRIOITY
We decided to
treat the
customers as the
true kings and
queens
We decided to
treat the
customers as the
true kings and
queens
Webuynatural.com
is a movement to
popularize the
usage of natural
products
Webuynatural.com
is a movement to
popularize the
usage of natural
products
By making the
consumer online
shopping
experience easier
and comfortable
By making the
consumer online
shopping
experience easier
and comfortable
THE AMA TRUST
AMA group has been serving its customers in India
since 1996 and exports to 35 + countries.
THREE PILLARS
OF SUSTAINABILITY
Across the world there is an increasing awareness
of Triple P philosophy or Triple Bottom Line (TBL).
Three Ps are People, Planet and Profits and are referred to
as the "three pillars of sustainability”.
The portal connects people in the business of natural products to the end user
of natural products.
It extends special preference to NGO, Women enterprises, Rural enterprises
who are manufacturing consumer goods for the benefit of health, environment
and society.
BRIDGING
SELLERS AND BUYERS
We are a a bridge
COMMITTED TEAM
Arshad Ali Shah,
a former senior executive from IBM is heading the
initiative.
Management remains committed to providing customers
•Secure and easy environment
•Range of favourite Natural / Organic products
CATEGORIES OF
PRODUCT AVAILABLE
Major categories of products currently available include
• organic foods,
• natural care & beauty,
• health and wellness,
• mom and baby care,
• home care and
• other products for men, women & kids.
HUGE RANGE
OF PRODUCTS
Range of products varies from
• cereals and spices,
• jute bags,
• hair care,
• baby food,
• gifts
• and ayurvedic / vitamin supplements
MULTIPLE
BRANDS TO CHOOSE FROM
Some of the Brands available include
• Himalaya,
• Lotus,
• Victoria’s Secret,
• Biotic,
• Khadi Naturals,
• Rustic Art,
• Om Ved,
• Organic Tatva,
• Ajanta and so on.
TREATING CUSTOMERS
AS TRUE KINGS AND QUEENS
A section to track
your order and
detailed “
Buyers Guide”.
A section to track
your order and
detailed “
Buyers Guide”.
A dedicated
“Offer Zone” for
products with
discounts and
promotional
offers.
A dedicated
“Offer Zone” for
products with
discounts and
promotional
offers.
All payment options
available including
Master card, Visa,
Maestro, American
Express, Net banking
and Cash on delivery
(COD).
All payment options
available including
Master card, Visa,
Maestro, American
Express, Net banking
and Cash on delivery
(COD).
LET’S
PLEDGE TOGETHER
Let us together pledge
We will buy natural products as far as possible.
We shall contribute to the preservation of our planet.
THANK YOU
http://webuynatural.com/
To know more, visit us at

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We Buy Natural-The Story

  • 1. A Story of an eCommerce portal
  • 2.
  • 3. Customers had a tough time visiting multiple websites as no portal had consolidated listing of all natural products. Difficult for consumer to compare products of different manufacturers and choose. We could put ourselves in the customers’ story and understand. UNDERSTANDING CUSTOMER FRUSTRATIONS
  • 4. CUSTOMER REMAINS OUR PRIOITY We decided to treat the customers as the true kings and queens We decided to treat the customers as the true kings and queens Webuynatural.com is a movement to popularize the usage of natural products Webuynatural.com is a movement to popularize the usage of natural products By making the consumer online shopping experience easier and comfortable By making the consumer online shopping experience easier and comfortable
  • 5.
  • 6. THE AMA TRUST AMA group has been serving its customers in India since 1996 and exports to 35 + countries.
  • 7. THREE PILLARS OF SUSTAINABILITY Across the world there is an increasing awareness of Triple P philosophy or Triple Bottom Line (TBL). Three Ps are People, Planet and Profits and are referred to as the "three pillars of sustainability”.
  • 8.
  • 9. The portal connects people in the business of natural products to the end user of natural products. It extends special preference to NGO, Women enterprises, Rural enterprises who are manufacturing consumer goods for the benefit of health, environment and society. BRIDGING SELLERS AND BUYERS We are a a bridge
  • 10. COMMITTED TEAM Arshad Ali Shah, a former senior executive from IBM is heading the initiative. Management remains committed to providing customers •Secure and easy environment •Range of favourite Natural / Organic products
  • 11.
  • 12. CATEGORIES OF PRODUCT AVAILABLE Major categories of products currently available include • organic foods, • natural care & beauty, • health and wellness, • mom and baby care, • home care and • other products for men, women & kids.
  • 13. HUGE RANGE OF PRODUCTS Range of products varies from • cereals and spices, • jute bags, • hair care, • baby food, • gifts • and ayurvedic / vitamin supplements
  • 14.
  • 15. MULTIPLE BRANDS TO CHOOSE FROM Some of the Brands available include • Himalaya, • Lotus, • Victoria’s Secret, • Biotic, • Khadi Naturals, • Rustic Art, • Om Ved, • Organic Tatva, • Ajanta and so on.
  • 16. TREATING CUSTOMERS AS TRUE KINGS AND QUEENS A section to track your order and detailed “ Buyers Guide”. A section to track your order and detailed “ Buyers Guide”. A dedicated “Offer Zone” for products with discounts and promotional offers. A dedicated “Offer Zone” for products with discounts and promotional offers. All payment options available including Master card, Visa, Maestro, American Express, Net banking and Cash on delivery (COD). All payment options available including Master card, Visa, Maestro, American Express, Net banking and Cash on delivery (COD).
  • 17.
  • 18. LET’S PLEDGE TOGETHER Let us together pledge We will buy natural products as far as possible. We shall contribute to the preservation of our planet.