6. How should an article look like? Title Introduction Body Conclusion
7. How should an article really look like? Attractive headline Crisp and interesting summary More details and explanation Future/Applications/Expert Comment
8. What makes a good article good ? Short paragraphs Short er sentences Simple Words Active Voice
9. Active Voice An acknowledgement of the order will be issued via an e-mail message when payment is made by credit card. If you pay by credit card, we'll send you an e-mail acknowledging your order.
13. With the help of fruit flies, Australian researchers are making progress towards finding new sweeteners for human consumption. They have exploited fruit flies’ highly developed sense of taste to select sweeteners with the greatest potential from an ever increasing pool of synthetic sweeteners developed in laboratories.
14. Among the 19 sugars tested, fruit flies favoured gentiobiitol, a reduced β -glucobiose, the most. Future work will involve testing human response to gentiobiitol to see whether it could potentially be used in a novel sweetener.
15. Common avoidable errors Grammatical error Jargons Flow in the story
16. Challenges in writing Sources of information Target audience Ethical responsibility Visual aids
