3 Industry Experts in Egypt Teamed Up to bring you The Power of Viral Video Marketing

2. “Viral Videos that Fly!”

3. “We Teamed Up! ”

4. “To Bring you The
Power of Viral
Video
Marketing ”

5. Miral Dera
17 years of experience
Creative Director
• 8 Years Creative Lab
• 9 Years Lowe Lintas-
Look Advertising

6. Ahmed Bahaa
10 Years Developing Digital Strategies for Top
Spend Brands
3 years Online Video Content Marketing
Digital Media Portals Business Developer
• X-Yahoo! Egypt Head Of Sales
• Founder - NoName! Digital
Marketing Agency

7. Hazem Baraka
19 years management consultation
specialized in Digital Marketing and
Sales, A Business Excellence Trainer,
Assessor and Consultant, head of
internet committee in CIT
• Founder of Baraka One Web media
production and youtube channel partner
since 2010.
• Internile digital marketing founder since
2003.
Media Production, YouTube Partner and Digital
Marketing Agency
A newly created sister company of Baraka Media
Productions & Baraka Design
Sample Production

8. “…provides Low Cost Viral
Video Production for your brand at pre-
set reasonable budgets (so no surprises!)”
“Low Cost Viral Videos”

9. “…Is a one stop shop that Creates,
Seeds & Promotes your Brands Viral Videos to
Harness the Power of Viral Marketing &
Earned Media for your Brand….”
“Create, Seed, Promote, Harness!”

10. “Insights”

11. “Users go online mainly
for Entertainment”

12. “Best strategy to grab
their attention is
Brand-ertainment”

13. “Highest online media consumption is Video”

14. “Highest online media consumption is Video”

15. “Second highest visited internet
destination after Google Search is
Youtube”

17. The marketing guru Seth Godin said:
“Content marketing is all the marketing that’s left.”

18. The marketing guru Seth Godin said:
"The steep rise in digital media has meant that a
logo and tagline are not nearly sufficient to provide
consistent, relevant branding”

19. The marketing guru Seth Godin said:
"What’s needed, clearly, is a disciplined, repeatable
process that enables a brand and its agencies to
locate, define and craft consistent Marketing
Campaigns”

20. “Conclusion?”

21. “Make sure you have truly
compelling brand
stories— that unite brand
attributes and business goals
with deep audience interests
and passions”

22. “Use Video with a Story telling strategy to grab
the attention of online consumers to create the Viral effect of
users sharing and tagging friends, family & business partners”

23. “Services”

24. “Balacona will…”
• Come up with the story to tell/Creative
Concept
• Handle video production
• Deliver a video ready for Online use
• Packages Starting from EGP30,000 per video

25. “At an extra cost Balacona can also…”
• Seed your Viral Video to online communities
(Baraka1Web has more than 200 Youtube
Channels with Facebook Pages)
• Provide a media plan to boost your online
video viewership on Youtube, Facebook &
Google Network (Starting from EGP50,000
budget)

26. “Preset Pricing Packages”
Small Budget Average Budget
EGP35,000 EGP60,000
Duration 30sec
•Creative Idea
•Director
•Camera man
•Lights (if needed)
•Limbo background
•1 Cast
•Wardrobe
•Editing
•1 DVD of final copy
Duration 30-45sec
•Creative Idea
•Director
•Cameraman
•Lights (if needed)
•Limbo background or location
•1-2 Cast
•Wardrobe
•Props for cast or location
•Editing
•1 cut down copy
•3 DVD of final copy

27. Medium Budget
EGP80,000
Duration Up to 1min
•Creative Idea
•Director
•Cameraman
•Lights (if needed)
•Sound recording of needed
•Limbo background or up to 3 sets/
locations
•Outdoor shoot (if needed) +
permissions
•Art Director
•Decor
•Up to 4 Cast
Possibility of 2-3 versions/2 cut downs
•Special Wardrobe Rental (ex. king
costume if needed)
•Props for cast or locations
•Hair dresser
•Special make-up artist (if needed)
•Special costumes (if needed)
•Jingle or song
•Editing
•5 DVD of final copy (multiple formats if
needed)
•Up to 2 cut downs
“Preset Pricing Packages”
“Ask for custom budgets EGP150,000+”

28. “Share it on your Social Platform!”

29. “Share it on your Social Platform!”

30. “Share it on your Social Platform!”

31. “Start Earning Media, Start Going Viral,
Start Harnessing…Send your Brief
today!”
For Sales Inquiries:
Hazem Baraka
0122 312 8731 - hazem.baraka@internile.com
For Creative Inquiries:
Miral Dera
0100 147 9899 – miraldera@gmail.com