2. Agenda
• Brief Overview
• Monetizing Content with Social Media
• What is C.R.O.W.D Entertainment Network
– CROWD Formula
– Network effect
– Tri-States Finest ™ Comedy Competition
• YOUR Role
• How YOU Make Money
• Q & A
3. YouTube Star
10M Subscribers
2010
Over $30k per month
Over 90M Network Subscribers
1 billion views Per 2005
Over $2M per month
SpokenReasons
Over 1.4M Subscribers
2008
Over $23k per month
Russell Simmons
6,624 Subscribers
2012
SpokenReasons Movie Deal
Spike Lee
Raised$1.4 Million
On KickStarter
In 3 weeks
Kim Kardashian
Over 27M Twitter Followers
$23K per Tweet
4. ENTERTAINMENT GRASSROOTS
Online and Offline
events
SALES & SUPPORT
SOCIAL MEDIA
Networking
National 1099 Sales
and Support Team
Promote artist
Create opportunities
Teach progressive skills
Support communities
Help fund projects
Give events
Key Attributes
+ +
5. CROWD Maker Formula
• Coopertition
• Frequency
• Timing
• Networks
• Online and Offline events
• Crowdfunding
6. Individual Artist
1400
Reach 233,062k
100 Networked Artist
140,000
Reach 15,426,180
2 Networked Artist
2800
Reach 466,124
Numbers are reduced by the mutual friends, average Facebook reach and share rates and buy/like conversion rates
3700 buyers or “Likes” 7,400 buyers or “Likes” 1,244,333 buyers or “Likes”
Network Effect
7. Free Style Round Sweet 16 Round 3 State Live Round
Goal
• At least 100 comics from NJ,
NY and CT
• Dozens, Yo Momma
• Instagram, Vine, Twitter
• Voting and Selling tickets
• 2 weeks
• Join AList
Goal
• 16 pairs
• Weed down to Top 2
• Hosted on Google Hangout
• Free Live Online
• 20 mins; each comic get 10 mins;
person with highest votes chooses
who goes first
• Top people who didn’t make sweet
16 host maybe a celebrity
• Mon, Wed, Fri
Goal
• 10% of Revenue split
• 7% to #1; 3% to #2
• Get deals to appear on TV shows
• #1 compete in regional and
potentially national competition
• 1 month of free Social Media
mgm’t
• #3 Hosts event
• Top from NY, NJ, CT that didn’t
make the cut open in their areas
8. Artist
• Grand prize (7% of Contest Revenue)
• Runner Up Prize (3% of Contest Revenue)
• Direct sales (9% of Tickets, Product and Serivces Sales in the 1st Level of your CROWD)
• Network Sales (upto 5% of Tickets, Product and Services Sales in the 2nd through 7th Level of your
CROWD
• 60% to 80% Youtube Ad split (CROWD gets 20% to 40%)
• Endorsement deals
• Increase number of followers
• Profiles across all social media
• Learn to use Social Media to build their career
• Support from the network
• More gigs locally and nationally
• Packaged for major entertainment company
• AList commissions
• Backup career
9. Customers
• Entertainment
• Ticket sales (10% of our revenue)
• Learn to use Social Media to build their career
• AList commissions and rewards
• Backup career
• Support their favorite artist while making money
• Support their communities
13. Next steps
• Sign up at www.crowdentnet.com
• Like us on facebook
• Follow us on twitter @crowdcreator
• Share our page with your friends
• Share this presentation with your friends
• Comment about us and use #crowdent
14. INDUSTRY PROFESSIONALS
• Packaged artist
• Artist that have already been selected by millions of
customers
• Pre-defined marketing channel
• Loyal customers
• Better return on investment in the artist
• Fund projects
15. Tri-State Finest Competition - Comedy
Task Date (s) Goals
CROWD recruiting Start August 25th Create awareness
CROWD initiation September 4th and 11th – NJ
September 5th and 12th– NY
September 6th and 13th - CT
Recruit 100 comedians
Recruit online “Street Teams”
Create awareness with audience
CROWD Setup Starts September 4th
• Video Tutorials
• Twice a week webinars
• Weekly Blogtalkradio shows
• Podcast syndication
CROWD Free Style Round September 18th – October 2nd Audience building and ticket/product sales
Free Style Finest – Comedy Announcement 8pm October 3rd Audience building and ticket/product sales
CROWD Sweet 16 October 6th – Oct 12th Audience building and ticket/product sales
CROWD Live Finalist Announcement Oct 13th Audience building and ticket/product sales
CROWD Finalist Hype Week Oct 13th – 16th Audience building and ticket/product sales
CROWD Live
Show 8 to 9:30
After party 9:30 - ?
October 17th – CT
October 18th – NY
October 19th – NJ (Winner announcement and check
presentation)
Audience building and ticket/product sales
Tri-States Finest – Comedy Announcement 8pm Monday October 21st Audience building and ticket/product sales
Start Tri-State Finest - R&B CROWD Recruiting October 23th - begin
Start Magic City Finest – Comedy
CROWD recruiting
October 30st - begin
