Explaining Maslow's hierarchy of needs in organization context - as personal aspiration.

1. Applying to Organization

2. Self-
actualization
needs
Self Esteem
Needs
Social needs
Security Needs
Basic Physiological needs

3. •Concerned with personal development and the opportunity that
individuals have to be creative in order to develop their full
potential. Being offered interesting, challenging work that tests
skills and talents certainly helps individuals to gain a sense of
achievement.
Self-
actualization
needs
•Stem from a need for individuals to feel recognized as
individuals and have their efforts noticed. Job title,
responsibility, promotion and decision-taking
opportunities help people to feel satisfied and develop
their self-confidence. Progression, rewards and
recognition are part of this.
Self Esteem
Needs
•Such as relationships and a sense of belonging
within an organization. These involve the
companionship of others, becoming involved with
group activities and being accepted by others.
This requires high-level of engagement with peers
and manager.
Social needs
•Such as job-security and physical safety
will be met with benefits like medical
insurance, work-life balance, a safe
workplace and a reliable income.
Security Needs
•Need for shelter, warmth, food
and sleep for the family will be
met by factors such as the wage,
working conditions, leaves and
service-contract.
Basic Physiological needs
Maslow claimed that people seek to satisfy a low
level of need before moving on to a higher need
and that as they move up the hierarchy people
become more ‘complete’ as they enjoy their work
more and feel a greater involvement with, and
commitment to, their employer

4. • Provide challenging opportunities, wider industry-wise
exposure. Promote cross-entity and cross-country tasks –
which promotes creativity.
Self-
actualization
needs
• Provide recognition in various ways – consistency is
the key. Job-Title is one of the visible ways to
provide recognition - Region-specific guidelines
help. Progression. (Remember – change order –
social networking sites).
Self Esteem
Needs
• Develop strong group entity – company,
department, division. Functional alignment
with basic skills-set. Facilitate social
interaction platform – group-meeting
(onsite/ offsite), family interaction.
Social needs
• Provide safe work-place, reasonable
job-security, benefits – like medical
insurance, retrials, work-life balance.
Security Needs
• Provide competitive salary,
healthy working conditions,
people-centric benefits and
leave policy and service-
contract.
Basic Physiological needs