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NEWSPAPER RESEARCH
WHAT ARE NEWSPAPERS?
 A publication printed on paper and issued regularly, eg once
a day.
 Provides information and opinions on current events and
issues
 Available for purchase in local shops and off licences, and
some deliver to your door on subscription.
HISTORY
 First newspaper published in Strassburg by Johann Carolus
in 17th Century (1605) and then published once per week after
this.
 Since then, some are produced daily as times advanced.
 They are available in various types such as Tabloid, eg The
Sun and Broadsheet papers eg The Guardian.
PSYCHOGRAPHICS AND
DEMOGRAPHICS
 As there are various kinds of newspapers they're is also many different
psychographics and demographics.
 The psychographics of a Tabloid paper would be mainstreamers and
settlers, whereas broadsheet would have aspirers .
 The demographics of a tabloid would be people who come under the
C2,D and E category.
 The demographics of broadsheet would be people who came under
the A, B and C1 category.
COST
 In a recent data collection, The New York Times found that
per year they spend around £44582400 producing the paper,
consumption and distribution.
 On average, all papers fall under similar cost bracket.

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Newspaper research

  • 2. WHAT ARE NEWSPAPERS?  A publication printed on paper and issued regularly, eg once a day.  Provides information and opinions on current events and issues  Available for purchase in local shops and off licences, and some deliver to your door on subscription.
  • 3. HISTORY  First newspaper published in Strassburg by Johann Carolus in 17th Century (1605) and then published once per week after this.  Since then, some are produced daily as times advanced.  They are available in various types such as Tabloid, eg The Sun and Broadsheet papers eg The Guardian.
  • 4. PSYCHOGRAPHICS AND DEMOGRAPHICS  As there are various kinds of newspapers they're is also many different psychographics and demographics.  The psychographics of a Tabloid paper would be mainstreamers and settlers, whereas broadsheet would have aspirers .  The demographics of a tabloid would be people who come under the C2,D and E category.  The demographics of broadsheet would be people who came under the A, B and C1 category.
  • 5. COST  In a recent data collection, The New York Times found that per year they spend around £44582400 producing the paper, consumption and distribution.  On average, all papers fall under similar cost bracket.