AxCrypt has over 15 years established itself as one of the strongest brands in the file encryption industry. With over 10 million users, we have proven that our service works and is appreciated. Since we launched our commercial version of AxCrypt May 2016 we already been appointed "The world's best encryption software" of the prestigious PC Magazine and received over 150 000 new users. Now we need to bring in capital to expand our team and build business solutions for B2B customers that we have many inquiries from.

1. Our vision
Global Leader in Cryptographic Identity Management

2. How it works
AxCrypt uses a password to transform documents and files into strongly
encrypted files that are safe for cloud storage and transmission.

3. AxCrypt has a long history with its roots in freeware released 2001, gathering
momentum and in 2014 with 10 million estimated users the effort to
commercialize began, with the first release in 2016. AxCrypt is a strong brand,
hard to copy.
2001 2014 2016
Freemium Premium
10
million

4. Traction
AxCrypt already has significant traction among consumers, and is popular
among non-expert consumers and professionals. The brand is strong and all
traction is organic without marketing or advertising.
20% 80%
10,000,000
Estimated users total
2,000
Downloads per day
1-2% conversion
Paying users per day

5. Market
US and France largest, but AxCrypt has global presence.
1 4
5
2
4
downloads

6. Problem
Administrators and sometimes hackers can bypass access controls.
Encryption is stronger protection that cannot be bypassed.
How secure are Dropbox, Microsoft OneDrive, Google Drive
and Apple iCloud cloud storage services?
NSA hack and auction 'a warning from Russia', says
Edward Snowden
Yahoo Says Hackers Stole Data on 500 Million Users
The New York Times
Alphr
The Inquirer

7. Advantages
AxCrypt packages complicated technology in an easy way for
non-expert users. Flexible with many uses cases due to file level encryption.
“AxCrypt offers seriously advanced
encryption features in a superbly
simple setting”
PCMAG.COM

8. Solution
Encryption adds an extra strong layer of protection against disclosure.
AxCrypt is a properly implemented strong crypto system.
“Encryption works. Properly implemented strong crypto
systems are one of the few things that you can rely on.”
Edward Snowden

9. Product
Downloadable apps for desktops and mobiles. User account server. Multilingual.

10. User Friendliness vs Flexibility and Range of Use
Friendliness
Flexibility

11. Free
€24
year
€75
year
Premium
B2B
Premium
B2C
AxCrypt
B2C
Premium
Enterprise
€10,000
installation
Business model
Subscription model with yearly payments per person. Currently we work with
B2C, in the near future we’re moving towards B2B and Enterprise

12. 2017 2018 2019
B2C B2B Enterprise
1,500 K
1,000 K
500 K
0
-500 K
Result
Result Forecast
The strength of the subscription model with yearly recurring revenue is shown
by this graph, which represents the middle scenario of three we have modelled.
We have detailed models available for further discussion.

13. Team
Our team has the skills to grow fast and is committed to make AxCrypt a global
leading platform for a broad range of cryptographic applications.
Svante Seleborg - Co-founder / Lead
developer
World class encryption expert with 20+ years
industry experience
Zebastian Victorin - Co-founder /
CEO
Serial entrepreneur with over 10 years
experience of scaling tech startups
Juliette Dreyer
Press and marketing
Mattias Tall
Web development
Oleksii Krytukh
App development
Måns Hansson
Co-founder / Design
Linda Olander
Project leader/ Design
Development Marketing Design

14. Now
Founders,
Propel & ALMI
2014 - 2016
B2C
Windows
iOS
Android
Founding Team
External
funding
2017 - 2019
B2B
Mac OS X
Business
API / SDK
Enterprise
Build Organization
Next Steps
€1.5 million
Funding is for three years in a ‘worst case’ scenario. For the first round we are
looking for €0.5M to cover 12 months.

15. Birger Jarlsgatan 58, SE-111 45 Stockholm, Sweden info@axcrypt.net Tel: +46 (0)8 550 10 274
Interested to take part in our journey to make the cloud a
safer place?
www.axcrypt.net
Zebastian Victorin
zebastian.victorin@axcrypt.net
Contact