William Thode is a marketing and finance graduate seeking a position applying his research and analytical skills. He has several years of work experience in marketing research, business analysis, and project coordination for automotive, real estate, and small business development organizations. Thode also led the Lehigh University College Republicans and participated in the Philosophy Club and Debate Team.
1. WILLIAM THODE
730 Barclay Drive | Bethlehem, PA 18017 | (610) 417-9265 | william.thode@hotmail.com
SUMMARY
A marketing and finance graduate with exemplary problem-solving skills seeking a position where I can bring
value through research and analysis.
EDUCATION
Lehigh University, College of Business and Economics, Bethlehem, PA May 2012
Bachelor of Science with a Double Major in Marketing and Finance
Double Minor in Religious Studies and Asian Studies
RELATED WORK EXPERIENCE
Business Analyst, Lehigh University Small Business Development Center April 2015 to August 2015
Mapped clients and businesses using an innovative software tool for organization-wide annual reports
Investigated several Asian countries to ascertain the business climate for American companies
Provided the City of Bethlehem a report on the outcomes of those who received grants from its small
business internship program
Marketing Researcher, Keim 21st
Century Realtors, Bethlehem, PA March 2014 to April 2015
Analyzed the tax incentives of the Allentown Neighborhood Improvement Zone to generate a plan for
attracting clients
Delved into the incentives necessary for millennials to plant roots and purchase a house
Produced dense research into the difficulties of a soft real estate market
Marketing and Sales Analyst, Logena Automotive in Allentown, PA June 2012 to February 2013
Maintained and updated an extensive list of potential clients to facilitate finding new business
Researched the American transit market extensively, analyzing competitors, trends, and emerging markets
Coordinated essential business functions in the office when the President & CEO was traveling on company
business
Business Analyst Intern, Lehigh University Small Business Development Center May 2011 to August 2011
Worked closely with MBA students on research for clients using a variety of research tools
Communicated with small business clients to discuss business plans, funding, and government contracts
Wrote client success stories for publication in the Small Business Administration newsletter
LEADERSHIP
President of the Lehigh University College Republicans 2010 to 2012
Organized annual trip to convention in D.C.
Managed the operations of the club including weekly meetings, annual budgets, and club-sponsored events
Arranged for lecturers to speak on campus by coordinating funding with the university events office
Member of the Lehigh University Philosophy Club and LU Debate Team
RELEVANT SKILLS
Capable of using the research tools Hoovers, Proxity, Demographics Now, Neoserra, and ArcGIS Online
Skillful in Photoshop, iMovie, Final Cut Pro, and other video and audio editing software
Adept at Microsoft Office software such as Excel, Access, and Outlook