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Rashik Parmar, Ian Mackenzie,
David Cohn and David Gann
 WITH THE GROWTH OF TECHNOLOGIES
SUCH AS BIG DATA ANAD IOT, THE
DEMAND TO INNOVATE IS VERY HIGH.
 GOOD COMPANIES FIND IT DIFFICULT TO
ADOPT NEW WAYS TO IMPROVIZE AND
MAKE MONEY, MAKING THEM MORE
PRONE TO CHALLENGES
Innovation application of better solutions that meet
new requirements, unarticulated needs, or existing
market needs. This is accomplished through more
effective products, processes, services, technologies,
or business models that are readily available
to markets, governments and society.
How can we create value for customers
using data and analytics tools we own
or could have access to?
PATTERN 1
AUGMENTING PRODUCTS TO GENERATE
DATA
Collect data and enhance business activities.
PATTERN 2
DIGITIZE ASSETS
If you don’t digitize your assets, they will
become liabilities overtime.
PATTERN 3
COMBINING DATA WITHIN AND ACROSS
INDUSTRIESData integration involves combining data from several
disparate sources, which are stored using various
technologies and provides a unified view of the data
PATTERN 4
TRADE DATA
Company whose information is valuable to another company sells it, as when a
cell phone service identifies traffic jams by seeing where customers in cars are
slowed down and shares the information with a navigation-device company
PATTERN 5
CODIFYING A CAPABILITY
Any process that is best-in-class but not central to a company’s competitive
advantage can thus be turned into a profitable business
 An Indian manager must keep in mind to
involve people at the higher levels to give
their expertise knowledge for a smooth
transformation.
 More innovative ventures are disruptive
rather than sustaining. So a leadership can
overcome obstacles set by the established
culture.
Created By: Vishal Agarwal , IIIT Bhubaneswar during a Data
Analytics internship by Prof. Sameer Mathur, IIM Lucknow

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The New Patterns of Innovation

  • 1. Rashik Parmar, Ian Mackenzie, David Cohn and David Gann
  • 2.  WITH THE GROWTH OF TECHNOLOGIES SUCH AS BIG DATA ANAD IOT, THE DEMAND TO INNOVATE IS VERY HIGH.  GOOD COMPANIES FIND IT DIFFICULT TO ADOPT NEW WAYS TO IMPROVIZE AND MAKE MONEY, MAKING THEM MORE PRONE TO CHALLENGES
  • 3.
  • 4. Innovation application of better solutions that meet new requirements, unarticulated needs, or existing market needs. This is accomplished through more effective products, processes, services, technologies, or business models that are readily available to markets, governments and society.
  • 5. How can we create value for customers using data and analytics tools we own or could have access to?
  • 6. PATTERN 1 AUGMENTING PRODUCTS TO GENERATE DATA Collect data and enhance business activities.
  • 7. PATTERN 2 DIGITIZE ASSETS If you don’t digitize your assets, they will become liabilities overtime.
  • 8.
  • 9. PATTERN 3 COMBINING DATA WITHIN AND ACROSS INDUSTRIESData integration involves combining data from several disparate sources, which are stored using various technologies and provides a unified view of the data
  • 10. PATTERN 4 TRADE DATA Company whose information is valuable to another company sells it, as when a cell phone service identifies traffic jams by seeing where customers in cars are slowed down and shares the information with a navigation-device company
  • 11.
  • 12. PATTERN 5 CODIFYING A CAPABILITY Any process that is best-in-class but not central to a company’s competitive advantage can thus be turned into a profitable business
  • 13.
  • 14.  An Indian manager must keep in mind to involve people at the higher levels to give their expertise knowledge for a smooth transformation.  More innovative ventures are disruptive rather than sustaining. So a leadership can overcome obstacles set by the established culture.
  • 15. Created By: Vishal Agarwal , IIIT Bhubaneswar during a Data Analytics internship by Prof. Sameer Mathur, IIM Lucknow