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ANALYSIS OF
THE NEW PATTERN OF
INNOVATION
-by Rashik Parmar, Ian Mackenzie, David Cohn and
David Gann
Reasons of failure of new
business models
 Managers who are skilled at
executing clearly defined strategies
are ill equipped for out-of-the-box
thinking.
INSIGHTS
Searching for new business ideas....
Follow these 5 patterns
 Augmenting Products to Generate Data
With the help of sensors, wireless communication huge
amount of data can be gathered. This data can be used to
improve the design, operation, maintenance of assets. This
becomes the basis of new business models.
Digitizing Assets
Digitization is the process of creating electronic resources
from your physical assets. Digitized versions of physicals assets
are transforming way people operate in different industries.
 Combining Data Within and Across Industries
The science of big data, along with new IT standards
that allow enhanced data integration, makes it possible to
coordinate information across industries or sectors in new ways.
 Trading Data
It involves information sharing between different companies
 Codifying a Distinctive Service Capability
It allows a company to take any process in which it is best-in-
class—managing travel expenses, for instance—and sell it to other
companies, using cloud computing.
MANAGERIAL RELEVANCE
A manager should
 Encourage innovations as well as change.
 By methodically examining
the discussed five patterns,
managers can conceive solid
ideas for new businesses and
work to take his/ her
organisation to the peak of
success.
The new patterns of innovation

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The new patterns of innovation

  • 1. ANALYSIS OF THE NEW PATTERN OF INNOVATION -by Rashik Parmar, Ian Mackenzie, David Cohn and David Gann
  • 2. Reasons of failure of new business models  Managers who are skilled at executing clearly defined strategies are ill equipped for out-of-the-box thinking.
  • 3. INSIGHTS Searching for new business ideas.... Follow these 5 patterns
  • 4.
  • 5.  Augmenting Products to Generate Data With the help of sensors, wireless communication huge amount of data can be gathered. This data can be used to improve the design, operation, maintenance of assets. This becomes the basis of new business models.
  • 6.
  • 7. Digitizing Assets Digitization is the process of creating electronic resources from your physical assets. Digitized versions of physicals assets are transforming way people operate in different industries.
  • 8.
  • 9.  Combining Data Within and Across Industries The science of big data, along with new IT standards that allow enhanced data integration, makes it possible to coordinate information across industries or sectors in new ways.
  • 10.
  • 11.  Trading Data It involves information sharing between different companies
  • 12.  Codifying a Distinctive Service Capability It allows a company to take any process in which it is best-in- class—managing travel expenses, for instance—and sell it to other companies, using cloud computing.
  • 14. A manager should  Encourage innovations as well as change.
  • 15.  By methodically examining the discussed five patterns, managers can conceive solid ideas for new businesses and work to take his/ her organisation to the peak of success.