9. TARGET AUDIENCE
• TROYE SIVANSTARGET
AUDIENCE IS AIMED AT
YOUNGER PEOPLE
• WITH HIS SONG “YOUTH”,
IT ADDRESSTHINGSTHAT
TEENAGERS GOTHROUGH
• HE STARTED OFF AS A
YOUTUBER,WITH MOST
OF HIS AUDIENCE BEING
TEENAGERS.
10. USP
• ALTHOUGH HE
DOESN’T HAVE A CLEAR
USP
• HIS OPENNESS WITH HIS
SEXUALITY
• AS WELL AS HIS
DANCING ON STAGE
11. THREE PRODUCTS LINKING
• INTERMS OF AESTHETIC,THE
ALBUM COVER,WEBSITE AND
VIDEO HAVE LOTS OF BLUE,
PURPLE AND PINK PASTEL
COLOURS.
• THEY ALSO FEATURE PHOTOS
OF HIM
• THE FONT IS ALSO KEPTTHE
SAME ON ALL OFTHE
PRODUCTS. FOR “BLUE
NEIGHBOURHOOD”AND
“YOUTH”
12. THE IDEOLOGY OF ARTIST
• HE BELIEVES HEAVILY IN
HIS MUSIC BEING GOOD
QUALITY.
• HE ALSO BELIEVES IN
BEING AN ADVOCATE
FORTHE LGBT+
COMMUNITY,
PROMOTING OPENNESS
AND ACCEPTANCE
13. DYER’S STARTHEORY
• SOME ASPECTS OF HIS
STARTHEORY IS:
• YOUTHFULNESS
• REBELION
• TALENT
• CONSUMPTION OF
ALCHOL AND DRUGS
• SEX
14. NEGUSTHEORY
• TROYE SIVAN STARTED OUT
AS AN ORGANIC ACT AS HE
STARTED MAKING COVERS
ONYOUTUBE
• USING HIS INTERNET
SUCESSTO SHARE HIS MUSIC
• HE ALSO WIRTESTHE
MAJORITY OF HIS OWN
SONGS WITH SOME
ASSISTANCE FROM OTHER
SONG WRITERS.
16. SUCCESSFUL CAMPAIGN
• IT HAS BEEN AVERY SUCCESSFUL CAMPAIGN IN MY
OPINION AS IT WAS HIS DEBUT ALBUM AND HE IS JUST
GAIN SUCCESS INTHE MUSIC INDUSTRY
• BLUE NEIGHBOURHOOD REACHED 7 INTHE US
CHARTS.
