1. B Y T O M G I L L E S P I E
NHQA CRITERIA
LEADERSHIP

2. NATIONAL HOUSING QUALITY AWARD
• Is not a competition against other home builders.
• You are measured and rated against the criteria.
• Criteria consists of:
Leadership Human Resources
Strategic Planning Constructed Quality
Customer Satisfaction Trade Relationships
Performance Management Business Results

3. VISION
• What is the vision of the future? “To …”
• What the company can become, but just out of
reach.
• Example:
Caterpillar
“Be the global leader in value.”

4. MISSION
• The mission statement is how the vision will be
realized. “To …”
• Has a focus on quality and the customer.
• Gives purpose and a focus to the company.
• Example from Kennedy Community Development:
“Our mission is to engage in the development
and construction of single family homes in markets
that position us as the builder of choice.”

5. VALUES
• Values guides behavior and decision making.
• They are the “rules of the road.”
• They are “how things are done around here” for
new people joining the organization.

6. SENIOR LEADERS
• What senior leaders do to bring the vision, mission
and values to life.
• A personal commitment to quality.
• Actively involved in improvement activities.
• Continuously communicate the vision, mission and
values of the company.

7. FEEDBACK
• Actively sought to measure against the vision,
mission and values of the organization.
• Surveys measure alignment to the mission & values.
• The leadership function is managed as a process.
• Continuously improved through evaluation and
feedback.

8. LIVING THE VISION
• How senior leaders live the vision, mission & values.
• How senior leaders are role models.
• How senior leaders empower the organization.
• Employees understand what the company
is trying to do.
• Employees actively reinforce the mission & values.

9. INVOLVEMENT
• Employees are actively involved to benefit the
community or housing industry.
• Senior leaders create opportunities for employees
to be actively involved.