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Kerrang
Price:It is £2.50 permagazine butfora four-monthsubscriptionitwill
cost £29.99 whichincludessevenissues.Oryoucan pay£87.99 a year
whichincludes51issues.
Audience:Fromlookingatthe front coverI wouldassume thatthe
general audience is17-24,I can presume thishasthe frontcoverhas
beenlaidoutina sophisticatedmannerwhile beingengaging.
Publicationfrequency:6th
June 1981- originallyaone-time
supplementinsoundsmagazine.Producedweeklyfrom1987.
Issue size: There are 63 pagesin eachof the magazines.
Regular content: Feedback,News,Live reviews,Gigguide,The kquiz.
Features:In the featuredsectionitincludesdifferentbands/artist
each issue.
Rolling Stone
Price: $4.99 for a single copyor $39.96 for an annual subscription.
Payingannuallywouldsave moneyasitwouldworkoutas $0.94 per
copy.
Audience:The audience is61.7% male andthe mostand ismostly
made up of 25-54 yearolds.
Publicationfrequency:Thismagazine isprintedevery12-15 days,no
signsof there beinga specificdate.
Issue size:Approximately98in eachmagazine (88-100).
Regular content: National affairs, Departments,Rockandroll.
Featuredcontent: In the featuredsectionithasarticlesaboutwell-
knowncelebrity’s problemsorstories.
Rock Sound
Price:£3.90 for one issue or13 issuesover12 monthsat £2.93 perissue for
£37.99.
Audience:55% female,77%15-24, readershave spent£250 millionon
musicrelatedproductsand£245 milliononfashion.
Publicationfrequency:There are 13 printsa yearso theya releasedevery
fourweeksbutupdateddailyonline.
Issue size:There are around120 pagesinthe magazine.
Regular content: Roundup, exposure, RSUP,Reviews,smash&grab,lives,
studioreport,clubreport,gigguide/onthe road.
Featuredcontent: The featuredcontentismade upof
NME
Price: Fora single issue itwill cost£2.20
Audience:The audience forthismagazine ismade upof 67% male
withthe medianage being25 and 26% beingstudents.
Publicationfrequency:Thismagazine isa weeklydeal andcomesout
on every Wednesday.
Issue size:There are 66 pagesineach magazine.
Regular content: News,Radar,ReviewsandLive.
Featuredcontent: The featuredsectionismade upwitharticlesabout
well-knownbandsand

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Researching the marketplace

  • 1. Kerrang Price:It is £2.50 permagazine butfora four-monthsubscriptionitwill cost £29.99 whichincludessevenissues.Oryoucan pay£87.99 a year whichincludes51issues. Audience:Fromlookingatthe front coverI wouldassume thatthe general audience is17-24,I can presume thishasthe frontcoverhas beenlaidoutina sophisticatedmannerwhile beingengaging. Publicationfrequency:6th June 1981- originallyaone-time supplementinsoundsmagazine.Producedweeklyfrom1987. Issue size: There are 63 pagesin eachof the magazines. Regular content: Feedback,News,Live reviews,Gigguide,The kquiz. Features:In the featuredsectionitincludesdifferentbands/artist each issue.
  • 2. Rolling Stone Price: $4.99 for a single copyor $39.96 for an annual subscription. Payingannuallywouldsave moneyasitwouldworkoutas $0.94 per copy. Audience:The audience is61.7% male andthe mostand ismostly made up of 25-54 yearolds. Publicationfrequency:Thismagazine isprintedevery12-15 days,no signsof there beinga specificdate. Issue size:Approximately98in eachmagazine (88-100). Regular content: National affairs, Departments,Rockandroll. Featuredcontent: In the featuredsectionithasarticlesaboutwell- knowncelebrity’s problemsorstories.
  • 3. Rock Sound Price:£3.90 for one issue or13 issuesover12 monthsat £2.93 perissue for £37.99. Audience:55% female,77%15-24, readershave spent£250 millionon musicrelatedproductsand£245 milliononfashion. Publicationfrequency:There are 13 printsa yearso theya releasedevery fourweeksbutupdateddailyonline. Issue size:There are around120 pagesinthe magazine. Regular content: Roundup, exposure, RSUP,Reviews,smash&grab,lives, studioreport,clubreport,gigguide/onthe road. Featuredcontent: The featuredcontentismade upof
  • 4. NME Price: Fora single issue itwill cost£2.20 Audience:The audience forthismagazine ismade upof 67% male withthe medianage being25 and 26% beingstudents. Publicationfrequency:Thismagazine isa weeklydeal andcomesout on every Wednesday. Issue size:There are 66 pagesineach magazine. Regular content: News,Radar,ReviewsandLive. Featuredcontent: The featuredsectionismade upwitharticlesabout well-knownbandsand