Mobile Application for Shangri- La Hotel Colombo

1. • M.A Tiranya Nirmani
• 997453441V
12/5/2022 M.A Tiranya Nirmani | 997453441V 1
Mobile Application for Shangri- La Hotel
Colombo

2. Introduction
Shangri-La Colombo is a 5-star hotel in
Colombo, Sri Lanka
Owned by Shangri La Hotels
The hotel was opened on 11° November 2017
The property has 500 rooms and has room to
accommodate up to 2,000 conference guests.
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3. Introduction
• Due to Covid -19 guests are not allowed to visit the hotel.
• There is no third-party food delivery agents hired by
Shangri La Colombo
• The app will be named as Shang –eats
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4. Key partners
• The owner of the app will be Shangri La Colombo.
• The app will be created with the partnership of root code
labs.
• All rights will be under the name of Shangri La Colombo
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5. Key activities
PLACING FOOD
ORDERS
MAKING
PAYMENTS
PROVIDING
FEEDBACKS
REDEEM
POINTS
PUSH
NOTIFICATIONS
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6. Customer
segments
Upper middle class to high class locals
-The guest who resides in Colombo, who loves to
spend the weekend and long holidays at luxury
hotels.
Foreigners who travel for business purpose
Tourists
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7. Marketing & sales
communication
• The app will be promoted in social media.
• Collaborating with local and foreign influencers
• Google ads.
• Providing variety of discounts.
• Providing loyalty points
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8. Key skills
• Technology friendly staff
• Loyal customers
• Having a great financial support
• Well established IT company support
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9. Conclusion
Shang app will make the process of
ordering food easier for both
customers and the staffs.
Since there are various discounts
provided customers will be
encouraged to order often and it
will increase the revenue
Reduction of labor cost.
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THANKS YOU