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Building an external reputation
 Martha Horler
 15 years experience in higher education
 Worked in student administration, admissions, placements, data management,
programme management
 Currently Programme Manager for the Digital and Technology Solutions degree
apprenticeship at Manchester Metropolitan University
 Fellow of the AUA, member for 5 years
 Presented at 2 main conferences
 Sign up to mailing lists or newsletters
 Check for relevant events
 Training courses
 Qualifications e.g. AUA PG Cert
 Read publications
 Be aware of projects
How have you connected with others in the last 12 months?
What other organisations are you aware of?
 What are you interested in?
 What projects have you worked on? What did you like about them?
 Think about what others know you for – what questions do you get asked?
 What specialism or niche could you become an expert in?
 Read up on personal branding
 https://www.quicksprout.com/the-complete-guide-to-building-your-personal-brand/
 What is being talked about in the sector?
 GDPR
 TEF
 What will we be talking about in the future?
 Find a domain name
 Namecheap.com
 Build a website/blog
 WordPress, Tumblr
 Engage with social media
 Twitter
 LinkedIn
 Facebook
 Writing for publication
 LinkedIn articles
 AUA publications
 Submit conference session proposals
 Get involved in working groups
 Attend conferences outside of usual interest groups
 Talk to academics in relevant area
 Contribute to online discussions – LinkedIn, JiscMail
 Follow work of sector thought-leaders
 Visit other Universities – reach out when you hear about interesting projects
Any questions?
www.thedatagoddess.com

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Building an External Reputation

  • 1. Building an external reputation
  • 2.  Martha Horler  15 years experience in higher education  Worked in student administration, admissions, placements, data management, programme management  Currently Programme Manager for the Digital and Technology Solutions degree apprenticeship at Manchester Metropolitan University  Fellow of the AUA, member for 5 years  Presented at 2 main conferences
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.  Sign up to mailing lists or newsletters  Check for relevant events  Training courses  Qualifications e.g. AUA PG Cert  Read publications  Be aware of projects
  • 9. How have you connected with others in the last 12 months? What other organisations are you aware of?
  • 10.
  • 11.  What are you interested in?  What projects have you worked on? What did you like about them?  Think about what others know you for – what questions do you get asked?  What specialism or niche could you become an expert in?  Read up on personal branding  https://www.quicksprout.com/the-complete-guide-to-building-your-personal-brand/  What is being talked about in the sector?  GDPR  TEF  What will we be talking about in the future?
  • 12.  Find a domain name  Namecheap.com  Build a website/blog  WordPress, Tumblr  Engage with social media  Twitter  LinkedIn  Facebook  Writing for publication  LinkedIn articles  AUA publications
  • 13.
  • 14.  Submit conference session proposals  Get involved in working groups  Attend conferences outside of usual interest groups  Talk to academics in relevant area  Contribute to online discussions – LinkedIn, JiscMail  Follow work of sector thought-leaders  Visit other Universities – reach out when you hear about interesting projects