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1 of 27
DRAFT EDIT- WITH ERRORS. Do not forward.
Confidential, return to teymour@gmail.com
Teymour Farman-Farmaian. Co-Founder, CEO
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
1
2003-9
2009-11
2011-12
CMO & CRO.
Scaled 3X to $500M run rate.
Launched Spotify social apps and
features
Sr. Director- Partnerships + Sales
Operations
GM Partnerships. Helped launch over 20
social apps/ games.
2
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
At Spotify, I saw how users loved playlists as a
way to get recommendations
However, I also wanted lists of friends’
favorite restaurants, bars and places….
3
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
4
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
On the way in, Planzio gets you to:
Connect with friends Add places to a list
5
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Once in, Planzio gets you to keep adding to lists
Lists are a critical driver
6
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
For our users, Planzio is the place for local info
Yelp- reviews from
unknown people
Foursquare- recommendations
by computer algorithm Planzio- friends’ lists
• >7,000 places have been listed on Planzio.
7
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Users love listing places…
8
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Planzio then enables you make plans in Fb Messenger
1.
2. To Fb Messenger
From Fb
Messenger
• With no marketing spend
• Importantly, engagement rate is outstanding:
– 20-25% of monthly users return daily (DAU/ MAU)
– This indicates stickiness and…drives virality
9
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Planzio is on its way to 10,000 downloads
10
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Planzio can monetize via referral fees
OpenTable
+ other affiliate programs:
- Fandango (movies)
- TicketNetwork
- Venmo (money transfer)
• It delivers unique valuable
content (friends lists &
recommendations)
• It solves a real
problem…that of
collaborative planning
11
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
In sum, Planzio delights because:
12
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
We also have a second app:
Party@
• Leverages Planzio’s back-end.
• Enables users to create, and share Parties in chat.
• Enables businesses to post real-time offers and
happy hours.
=> Party@ gets ~500 installs a day (~15,000 in first
month)
13
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Party@ is an experiment that:
14
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Party@ lets you “Share where the party is.”
User picks
location and
creates GIF
Posts to
Facebook
Messenger
Friends reply
with a GIF
15
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Management & Funding
Team
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
16
Teymour Farman-Farmaian. Co-Founder, CEO
Until 7/12 Spotify CMO (owned subscription business). Scaled 3X to $500M run rate.
2003-9 2009-11 2011-12
Joe Noon. Co-Founder & VP Engineering
Until 4/11 Senior Staff Software Architect with Threadbox and
Apple IOS version.
Josh Becker. Co-Founder & Board Member
CEO, Lex Machina. Helped build User Communities: Dice.com (NYSE:DHX), Vista
Research (sold to S&P), BD at SimplyHired, Agile Software.
Jeff Bolton. Senior Software Engineer
IOS, Web, back-end. BSc Physics.
Aleksandar Bozic. Software Engineer
Android.
• Deep Nishar: SVP Product, ex-LinkedIn. Ex-Google.
• DJ Patil: VP Product, RelateIQ. Ex- LinkedIn.
Forbes- top 7 data scientist
• Cadir Lee: Ex-CTO, Zynga, CTO & Co-Founder,
Support.com
• Rob Bailey: CEO Datasift. Ex-SimpleGeo.
17
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Advisors
• Institutions:
– DCM, Maveron, 555 Capital
• Angels
• Teymour
• Series A kicks off Q415
18
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Raised $1.8M
• To fund:
– Continued development (burn rate is $40k/mo)
– Monetize via referral fees
– Scale to the first 100,000 users across both apps
19
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Looking to raise $500,000
20
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Planzio Data
Appendix
21
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Planzio: 77% of our users are women
22
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Planzio’s users are aged 18-24.
23
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Planzio users 2.5X more active than on other SNs
24
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
~60% of Planzio’s users are “Social Influencers”
25
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Planzio users are social networkers
26
Confidential, return to teymour@gmail.com.
DRAFT EDIT- WITH ERRORS. Do not forward.
Thank you for your attention.
Questions?
Feel free to reach out.
Teymour@planzio.com

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Planzio deck 7.30.15v.4

  • 1. DRAFT EDIT- WITH ERRORS. Do not forward. Confidential, return to teymour@gmail.com
  • 2. Teymour Farman-Farmaian. Co-Founder, CEO Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. 1 2003-9 2009-11 2011-12 CMO & CRO. Scaled 3X to $500M run rate. Launched Spotify social apps and features Sr. Director- Partnerships + Sales Operations GM Partnerships. Helped launch over 20 social apps/ games.
  • 3. 2 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. At Spotify, I saw how users loved playlists as a way to get recommendations However, I also wanted lists of friends’ favorite restaurants, bars and places….
  • 4. 3 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward.
  • 5. 4 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. On the way in, Planzio gets you to: Connect with friends Add places to a list
  • 6. 5 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Once in, Planzio gets you to keep adding to lists Lists are a critical driver
  • 7. 6 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. For our users, Planzio is the place for local info Yelp- reviews from unknown people Foursquare- recommendations by computer algorithm Planzio- friends’ lists
  • 8. • >7,000 places have been listed on Planzio. 7 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Users love listing places…
  • 9. 8 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Planzio then enables you make plans in Fb Messenger 1. 2. To Fb Messenger From Fb Messenger
  • 10. • With no marketing spend • Importantly, engagement rate is outstanding: – 20-25% of monthly users return daily (DAU/ MAU) – This indicates stickiness and…drives virality 9 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Planzio is on its way to 10,000 downloads
  • 11. 10 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Planzio can monetize via referral fees OpenTable + other affiliate programs: - Fandango (movies) - TicketNetwork - Venmo (money transfer)
  • 12. • It delivers unique valuable content (friends lists & recommendations) • It solves a real problem…that of collaborative planning 11 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. In sum, Planzio delights because:
  • 13. 12 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. We also have a second app: Party@
  • 14. • Leverages Planzio’s back-end. • Enables users to create, and share Parties in chat. • Enables businesses to post real-time offers and happy hours. => Party@ gets ~500 installs a day (~15,000 in first month) 13 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Party@ is an experiment that:
  • 15. 14 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Party@ lets you “Share where the party is.” User picks location and creates GIF Posts to Facebook Messenger Friends reply with a GIF
  • 16. 15 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Management & Funding
  • 17. Team Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. 16 Teymour Farman-Farmaian. Co-Founder, CEO Until 7/12 Spotify CMO (owned subscription business). Scaled 3X to $500M run rate. 2003-9 2009-11 2011-12 Joe Noon. Co-Founder & VP Engineering Until 4/11 Senior Staff Software Architect with Threadbox and Apple IOS version. Josh Becker. Co-Founder & Board Member CEO, Lex Machina. Helped build User Communities: Dice.com (NYSE:DHX), Vista Research (sold to S&P), BD at SimplyHired, Agile Software. Jeff Bolton. Senior Software Engineer IOS, Web, back-end. BSc Physics. Aleksandar Bozic. Software Engineer Android.
  • 18. • Deep Nishar: SVP Product, ex-LinkedIn. Ex-Google. • DJ Patil: VP Product, RelateIQ. Ex- LinkedIn. Forbes- top 7 data scientist • Cadir Lee: Ex-CTO, Zynga, CTO & Co-Founder, Support.com • Rob Bailey: CEO Datasift. Ex-SimpleGeo. 17 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Advisors
  • 19. • Institutions: – DCM, Maveron, 555 Capital • Angels • Teymour • Series A kicks off Q415 18 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Raised $1.8M
  • 20. • To fund: – Continued development (burn rate is $40k/mo) – Monetize via referral fees – Scale to the first 100,000 users across both apps 19 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Looking to raise $500,000
  • 21. 20 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Planzio Data Appendix
  • 22. 21 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Planzio: 77% of our users are women
  • 23. 22 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Planzio’s users are aged 18-24.
  • 24. 23 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Planzio users 2.5X more active than on other SNs
  • 25. 24 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. ~60% of Planzio’s users are “Social Influencers”
  • 26. 25 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Planzio users are social networkers
  • 27. 26 Confidential, return to teymour@gmail.com. DRAFT EDIT- WITH ERRORS. Do not forward. Thank you for your attention. Questions? Feel free to reach out. Teymour@planzio.com