Watch the webinar recording: http://bit.ly/2AdtSVa
This webinar features SiriusDecisions ABM Program winner of the year, Malachi Threadgill, as he shares how Masergy successfully transformed their revenue team from lead-based to account-based.
Malachi shares how his team:
- Created 7X more opportunities.
- Increased opportunity MRR by 50%.
- Decreased their sales cycle by 10%.
You will also learn:
- Tips for getting started with your ABM strategy.
- How Masergy aligned marketing with sales.
- Practical advice for segmenting and prioritizing accounts.