This document provides an overview of graphic design and packaging labels. It discusses the key components and elements of graphic design, including pictures and text. Specific types of graphic design are listed, such as logos, brochures, and advertisements. The purpose of packaging is explained as being to contain, protect, and promote products. Labels are defined as pieces of information attached to packages that identify contents. Examples of labels are shown. Students are assigned tasks to copy an existing snack label, redesign a snack label with a new flavor or design, and create an original label for a new food product including nutritional facts.

1. Central High School

2. Visual Arts - Unit 1 {4 Weeks} - Lesson 1
• Name :
• Grade:
• Date:
• Subject : Visual Arts
• Topic : Communicating Through Graphics
• Objectives: Redesigning Packages and labels

3. Visual Arts
Communicating Through Graphics
1. Components of Graphic Design
(A)Pictures
(B)Text
2. Label

4. Packaging &
labeling
Communicatin
g Through
Graphics

5. What is graphic design?
Graphic design, also known as
communication design. It is the art
and practice of planning and
projecting ideas and experiences with
visual and textual content.

6. Elements of Graphic
Design
TEXT OR
WORDS
ILLUSTRATION

7. Text
In graphic designing, this is the typed,
printed or written portion of the art that
has letters, which may form words and
can be used to communicate a message.

8. Often times in graphic designing it is done
in a stylized format, so as to enhance the art.
In other cases the text are used to create art
work known as typography.

9. Typography

10. Picture
In graphic design the picture, can be
classified as the visual aid that helps
to represent the main idea of the
graphic item.

11. Types of Graphic Design
Logo, invitation, greeting card,
information business card, flier,
brochure, magazine, newsletter,
print media advertisement, map,
label, packages.

13. What is a PACKAGE ?

14. In the field of Visual Arts a package can
be defined as the container that holds,
protects and promote a product. The
package usually as a label with
information regarding the product.

15. The purpose for a packaging
1.Contain: Packages are usually designed to keep the item for
transport and accessibility.
2. Protect: Packages are designed to preserve a product, so
that it can last for a period of time and to some extent securing
the product from damages.
3. Promote : Packages are made to advertise and help sell the
product and is usually decorated are attractively designed to
pull the attention of potential costumers.

18. What is a LABEL ?

19. A label can be anything – a piece of
paper, printed statement, imprinted metal,
leather which is either a part of a package
or attached to it, indicating a value of
contents of a price of product name and
place of producers or contain useful
information to be beneficial to the user.

20. Labeling is another significant
means of product identification
like branding and packaging.
Labeling is the act of attaching or
tagging products with
information.
What is labeling ?

21. Label –the purpose of a label is to identify the
contents of a container
1. it gives specific information about a product:
name, producer, details, ingredients.
2. size relative to package /proportions
3. ratio of image to text varies
4. may contain warning instructions
5. wide range of materials, shapes and designs
Purpose of Labeling

22. Examples of
LABELS

27. Class work
You have 3 task to complete
1.Task 1: Draw an exact copy of a snack with its Label.
2.Task 2: Recreate that snack with a new design and flavor
3.Task 3: Design a original label for a food product. It should be
divided in two parts. (it should show all the relevant information)

28. 1. The first Label should be an exact copy of the Original.
Create two labels for a snack and one Original food product with the nutritional facts.
1. Example, The original Snack My Pencil crayon copy (Drawn and coloured)

29. Class work
Create two labels for a snack.
2. The second label that you should design must be a twist to the original label , for
example a new flavor or new Type of ingredient or design for the same product.
1. Example, The original Snack My Redesign Art work ( Mr. Chambers Chocolate flavor)

31. Example of
task 3
You have 3 task to complete

32. End of lesson