Reclaiming social in social media (Phareconference)

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Sofie Verhalle presented her views on the future of social media on Phare Conference 2013. Read the full transcript (Dutch): http://www.talkingheads.be/nl/blog/detail/wat-is-de-toekomst-van-sociale-media Ready for serious social media? www.talkingheads.be or drop us a line at letstalk@talkingheads.be

Technology

REC LAIM I N G T H E

SOC I A L I N
SOCI A L
M EDI A
# PHARECONF

W HAT
D E FI NES
SO CI AL ME DI A
TO DAY ?

S O C I AL ME D I A
IS A
CO N N E C TO R

apparently
CHANGING
advertising
marketing
revenue models
broadcast media

W HAT IS
TH E F U T URE
OF S OCIAL ME D I A ?

it has it has
CHANGED CHANGED
us our DNA

T H ANK S FOR T H E I M AGES:
PH OTOG R AP H Y A NDREAS
JD H A N CO CK
KRA F TG ENI E
ST 3 F4 N

@LAMAZONE
HAI@LAMAZONE.BE

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Consider how mass media has evolved in your lifetime . Identify 2 types of mass media with which you are most familiar to use for this discussion. Respond to the following in a minimum of 175 words: In what ways have the format of the 2 types of mass media you selected evolved during your lifetime? How have you been personally influenced by these 2 types of mass media? In what ways have your selected mass media affected your friends, family, or co-workers? RESPOND TO CLASSMATES Michelle post "Television provides vastly more visual information than radio and is more dynamic than a static printed page". ( University of Minnesota. 2010). Mass media has evolved drastically from when I was born in the 80s up until now. We use to get our information on newspaper, television, radio, and magazines. Now the media platform has grew so much. You can get the news on your phone and social media live tv. People are posting updates of new events on their pages and public forums. News are just a click of a button. Mass Media has influenced me in a very bad way. Sometimes I look at information that are not from reliable source and platforms that has no value. I tend to believe things on social media. Mass media has affected my friends, family, and co-workers in many different ways. There information sometimes are not crediable and they tend to spread the news incorrectly and fast. Mass media also has pursuade people to do things that they should not have done. One example I could give is with the recents events that happen at the capitol building. Some of the people say they were following what our former president told them to do. Television and ads can ifluence people to do things they could never imagine. Yadira post In years past television, radio, newspapers, and magazines provided the daily information that people needed in order have a sense of what was going on in the world in this country and in their local community. If people wanted to research a topic they would have to take a trip to the public library. The library was the place to access information. Sometimes it is difficult to know how much our lives have changed until we stop and look at how different things are compared to five or ten years ago. Whether you like to admit it or not social media plays a huge role in a lot of people's lives. Social media definitely is a major part of my daily life and honestly I couldn't imagine life without it. Without a doubt the age of social media has changed us as a society. For most part it's been a positive thing. Now we can connect with people across the world at the click of a button. We can stay in touch with family and friends keep on top of the latest news and connect with brands on a much more personal level. ...

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