Evolution of Recruitment - Andy Ingham, Director, Bullhorn

1. Bullhorn Pulse
Andy Ingham
Sales Director, EMEA

2. Example Slide
Product Logos
Do You Know
Your Customers?
How happy are your customers
with your service?
Have you ever been blind-
sided by a customer
request?
Are there any issues you
are not aware of?
How are you tracking
customer interactions?

3. Customer Trends
And Statistics
Engaged customers
buy 90% more
frequently
71% of customers
have ended their
relationship due to
poor customer
service
Sales reps spend
between 6.5 and 8.
8 hours per
week searching for
information
Sources:
http://www.forbes.com/sites/jerryjao/2015/01/21/customer-retention-is-king-retention-marketing-provides-greater-roi/
http://blog.accessdevelopment.com/customer-loyalty-statistics-2015-edition

4. CRM 1993
Client Server Customer Database

5. CRM 2000
Customer Database in the Cloud

6. Redefine Sales CRM
Bullhorn Pulse

7. Relationship Manger
Input
Customer Trends
• Alerts
• Custom Health Trending
• Sentiment
• Engagement
• History
• Who Knows Who
Client Surveys(e.g. NPS)
Email Volume and
Content
Call Volume
(To/From)
Talk Time

8. Bullhorn Pulse
Effortless,
Continuous
Data Capture
at Massive Scale

9. Bullhorn Pulse
Instant Insights into Account Health
Increase
Revenue
Boost Sales
Productivity
Improve Customer
Satisfaction and
Retention

10. Increase Revenue
Focus on the most profitable
relationships
❶

11. Increase Revenue
Know the best time to
connect with a customer or
prospect
❷

12. Increase Revenue
Automatic alerts on
customer sentiment measured by
email tone and analysis
❸

13. Boost Sales
Productivity
Increase account knowledge
across the enterprise
❶

14. Boost Sales
Productivity
Reduce time needed to prep
for client meetings
❷

15. Boost Sales
Productivity
Bring new employees up to
speed quickly
❸

16. Improve Customer
Satisfaction and
Retention
Understand account health
trends and customer
sentiment in real-time
❶

17. Improve Customer
Satisfaction and
Retention
Anticipate client issues and
be prepared for every
conversation
❷

18. Improve Customer
Satisfaction and
Retention
Instantly be alerted on
accounts trending
downwards
❸

19. Bullhorn Pulse
Instant Insights into Account Health

20. Bullhorn makes its first appearance in the Magic
Quadrant this year, based on the quality of its API-
driven application architecture, its business-to-
consumer (B2C) sales capabilities, and its customer
analytics… Bullhorn provides almost all of the
important SFA functions, but also has relationship
management functions, such as engagement
analysis and surveys, that are not common to other
SFA systems.
Emerging Market Leader
20
CHALLENGER
S
LEADER
S
COMPLETENESS OF
VISION
ABILITYTO
EXECUTE
As of July 2015
NICHE
PLAYERS
VISIONARIES
Salesforce
Microsoft (Dynamics CRM Online)
Microsoft (Dynamics CRM )
Oracle
SAP (CRM)
NetSuite
Zoho CRMnext
Base
Aptean
Sage
Infor
Tour de Force
Sugar CRM
SAP (Cloud for Sale)
CRM

21. Thank You