Gasping for Fresh Air?   Media Briefing on Challenges of Air Quality &  Mobility Management  in South Asian Cities Organis...
Asking Questions,  Seeking Clarity .….. www.tveap.org Nalaka Gunawardene   Director, TVE Asia Pacific
Why this event? <ul><li>Part of our on-going commitment to  mobilise media  for cleaner air in developing Asia </li></ul><...
TVE Asia Pacific (TVEAP) <ul><li>Regional non-profit media foundation, est. 1996 </li></ul><ul><li>Using TV, video & web t...
Why this event? Cartoon by Rustam Vania, CSE
CSE: Long track record…
 
Stories in the air? <ul><li>As professional ‘story-tellers’… </li></ul><ul><li>How can we  see air quality stories  beyond...
Look for bigger picture… <ul><li>It’s more than a ‘pollution’ story </li></ul><ul><li>Complex links  to govt policy, regul...
<ul><li>Cartoon by W R Wijesoma,  circa 1990 </li></ul>
Cartoon by W R Wijesoma, 1993
<ul><li>Cartoon by Ramesh de Silva, 2010 </li></ul>
<ul><li>Cartoon by Darshana Priyanth Malwattage, 2010 </li></ul>
<ul><li>Cartoon by M M D M Dileepa Dolawatta, 2010 </li></ul>
<ul><li>Cartoon by  Fazrina Fara Mohamed Mubarak, 2010 </li></ul>
 
 
Cartoon from  Down to Earth , CSE India
<ul><li>Many stories  science -based… </li></ul><ul><li>Ideal coverage: informed by science, but not immersed in it! </li>...
Engaging Media… <ul><li>Media for Cleaner Air in Asia Training Workshop </li></ul><ul><li>@BAQ, Yogyakarta, Indonesia: Dec...
Wanted: Human Face! <ul><li>“ Scientific data, technical analysis and statistics alone cannot engage the public on air pol...
Why I take it personally… <ul><li>Saneeya </li></ul><ul><li>Hussain </li></ul><ul><li>(1954 - 2005) </li></ul><ul><li>Jour...
Why I take it personally…2 <ul><li>Dhara </li></ul><ul><li>Gunawardene </li></ul><ul><li>Lived in Colombo </li></ul><ul><l...
 
 
.….. www.tveap.org Email:  nalaka@tveap.org  Blog:  http://movingimages.wordpress.com  Twitter:  www.twitter.com/NalakaG
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Air Quality Media Briefing Intro Remarks - by Nalaka Gunawardene, 27 april 2011 final

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Air Quality Media Briefing Intro Remarks - by Nalaka Gunawardene, 27 april 2011 final

  1. 1. Gasping for Fresh Air? Media Briefing on Challenges of Air Quality & Mobility Management in South Asian Cities Organised by Centre for Science and Environment (CSE), India together with TVE Asia Pacific 27 April 2011 SLFI, Colombo 7
  2. 2. Asking Questions, Seeking Clarity .….. www.tveap.org Nalaka Gunawardene Director, TVE Asia Pacific
  3. 3. Why this event? <ul><li>Part of our on-going commitment to mobilise media for cleaner air in developing Asia </li></ul><ul><li>Tap mass media’s power to critically support individual, community, govt & industry efforts for better air quality </li></ul><ul><li>Self interest: breathe easily! </li></ul>
  4. 4. TVE Asia Pacific (TVEAP) <ul><li>Regional non-profit media foundation, est. 1996 </li></ul><ul><li>Using TV, video & web to communicate development </li></ul><ul><li>Journalistic story-tellers </li></ul><ul><li>Anchored in Sri Lanka </li></ul><ul><li>Covering developing countries in Asia Pacific region </li></ul>.….. www.tveap.org
  5. 5. Why this event? Cartoon by Rustam Vania, CSE
  6. 6. CSE: Long track record…
  7. 8. Stories in the air? <ul><li>As professional ‘story-tellers’… </li></ul><ul><li>How can we see air quality stories beyond most obvious? </li></ul><ul><li>Where do we dig for such stories ? </li></ul><ul><li>What are they worth ? </li></ul><ul><li>How best to tell often complex & evolving stories? </li></ul><ul><li>What pitfalls to guard against ? </li></ul>
  8. 9. Look for bigger picture… <ul><li>It’s more than a ‘pollution’ story </li></ul><ul><li>Complex links to govt policy, regulation, industrial lobbies, tech options, etc, etc. </li></ul><ul><li>Strong vested interests: money, power, intrigue! </li></ul><ul><li>At stake: Health, wealth & lives </li></ul><ul><li>Hype & disinformation abound </li></ul><ul><li>But success stories too! </li></ul>
  9. 10. <ul><li>Cartoon by W R Wijesoma, circa 1990 </li></ul>
  10. 11. Cartoon by W R Wijesoma, 1993
  11. 12. <ul><li>Cartoon by Ramesh de Silva, 2010 </li></ul>
  12. 13. <ul><li>Cartoon by Darshana Priyanth Malwattage, 2010 </li></ul>
  13. 14. <ul><li>Cartoon by M M D M Dileepa Dolawatta, 2010 </li></ul>
  14. 15. <ul><li>Cartoon by Fazrina Fara Mohamed Mubarak, 2010 </li></ul>
  15. 18. Cartoon from Down to Earth , CSE India
  16. 19. <ul><li>Many stories science -based… </li></ul><ul><li>Ideal coverage: informed by science, but not immersed in it! </li></ul><ul><li>Also pursue political angles… </li></ul><ul><li>Clean air: environment + business + health + politics + </li></ul><ul><li>Green; Brown; Black & White! </li></ul>Clean Air stories: Science + politics + people
  17. 20. Engaging Media… <ul><li>Media for Cleaner Air in Asia Training Workshop </li></ul><ul><li>@BAQ, Yogyakarta, Indonesia: Dec 2006 </li></ul>.….. www.tveap.org
  18. 21. Wanted: Human Face! <ul><li>“ Scientific data, technical analysis and statistics alone cannot engage the public on air pollution and its mitigation… </li></ul><ul><li>“ To be effective, media coverage of air quality needs to include the human dimension and human interest.” </li></ul><ul><li>- Participants at 2006 Yogyakarta w/s </li></ul><ul><li>Details: http://tiny.cc/GoodAir </li></ul>
  19. 22. Why I take it personally… <ul><li>Saneeya </li></ul><ul><li>Hussain </li></ul><ul><li>(1954 - 2005) </li></ul><ul><li>Journalist, feminist </li></ul><ul><li>Social activist & </li></ul><ul><li>Asthma refugee, and </li></ul><ul><li>finally its victim </li></ul><ul><li>Profile at: </li></ul><ul><li>http://tiny.cc/SanH </li></ul>www.tveap.org movingimages.wordpress.com .….. www.tveap.org
  20. 23. Why I take it personally…2 <ul><li>Dhara </li></ul><ul><li>Gunawardene </li></ul><ul><li>Lived in Colombo </li></ul><ul><li>all her 14 yrs. </li></ul><ul><li>Asthma sufferer. </li></ul><ul><li>Carries her own </li></ul><ul><li>Inhaler. </li></ul>www.tveap.org movingimages.wordpress.com www.tveap.org
  21. 26. .….. www.tveap.org Email: nalaka@tveap.org Blog: http://movingimages.wordpress.com Twitter: www.twitter.com/NalakaG

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