10. We paused Non Performing Campaigns
and Keywords
Shopping Campaign Didn’t Worked For Us. May be we could have continue to see the
performance. But as it is first month even we didn’t want to take risk. But what I believe is it will
give more conversions in future.
Even in search network for keywords like “ buy wigs online “ “Synthetic wigs” etc We have not got
much Conversions so I have stopped ads for those keywords.
11. Profitable Keyword
Braiding hair is the profitable
one for us. So as of now we
are continuing with one
Keyword “ EZ Braid “
12. EZ Braid Stats
We Spent 133$ for
This Keyword and
We got 188$. In
future it will
perform Much
Better
13. Remarketing
We Have Started Remarketing. This Obviously a
smart Campaign Where we are targeting customers
who visited Our Store previously. Because of these
campaigns Beautykrew Brand Value will Increase
and in- future Direct Visitors Will increase.
According to my research Direct Visitors to Store
Increased As compared to Previous Month and
Store Direct sales also increased.
16. Organic Conversion is Increasing
According to this
report, Our Organic
Conversions are
Increasing. Much better
than Google Ads. If it
continues we can save
lot of amount.
17. Returning Visitors Conversion increasing
According to This
reports it is showing
that returning Visitors
Conversion is around
6%
18. Whats Next in SEO?
We have done Titles and descriptions for All Wigs Products. Now we have to do
for remaining products like creams and jells.
We have to form more internal links and outbound links
Will also Submit all URLs to Bing and Yahoo.
Will Start Quora Marketing to get More backlinks
Off page is Continuous Process. We have to do Until we Attain Top rankings. Even
after gaining also We should do to retain the same.
Will do Some experiments with Shema.org
19. Whats Next With Google Adwords
As Compare to My other Clients , Beauty-Krew Didn’t Get Much conversions. It
May be because of the rare product and targeting audience also not broad.
Will experiment again With Shopping campaign. Because it will sure give more
conversions
Will Continue remarketing which will Increase Beauty-krew Brand value.