Mastering Wealth with YouTube Content Marketing.pdf
Ofcom and ipso miss crader
1. The office of communications commonly known as of
com is the uk government approved regulatory and
competition authority for the broadcasting.
2. Role
Ofcom’s role is to regulate tv,
radio and telecommunications to
make sure the appropriate
censorship is present in order to
protect the public from bad
practices.
3. Purpose
• They make sure people get the best from their broadband,
home phone and mobile services, as well as regulating tv and
radio.
• The main goal of Ofcom is to make sure people don’t get
scammed and are protected from bad practices. This is
particularly important for vulnerable or older people.
• “our duties come from parliament. Our priority is to look after
you, and we sometimes do this by promoting competition
among we regulate.”
• They are an independent service, funded by fees paid to them
by the companies we regulate.
4. Legal powers
• They oversee the universal postal service
• They also look after the airwaves used by wireless devices
like cordless phones, radios and even some car keys and
doorbells.
• They rely on people across the UK for feedback with what
they see and hear on regular TV and radio, and that
programmes reflect the audiences they serve.
• They also consider every complaint they receive from
viewers and listeners. Often, they investigate further and
sometimes find broadcasters in breach of their rules.
5. What media are they in
charge of?
• Ofcom are in charge of TV, radio and telecommunications.
• Tv: Broadcasters licensed in the UK that are providing television access services
(subtitling, signing and audio description) should have regard to these
guidelines, whether or not they are subject to the Code on Television Access
Services.
• Radio: If you use a radio system for your business then you will need a licence
from Ofcom. Business radio users range from taxi companies and factories, to
hospitals, care homes, industrial sites and transport operators. This section
covers guidance for licensees.
• Telecommunications: Ofcom regulates the UK telecoms sector, defining and
enforcing the conditions by which all mobile and fixed-line phone and broadband
companies must abide. These 'general conditions' are wide-ranging rules relating
to matters such as telephone numbering, emergency services, sales, marketing
and interconnection standards. Ofcom's investigation unit monitors compliance
with the conditions and resolves disputes between providers.
6. How do they impact on the
production of media?
Ofcom carries out regular research into news
consumption across the four main platforms:
television, radio, print and online.
By doing this they can ensure that the public
are protected from bad practices in the media.
Similarly this reduces the amount of fake news
in the media, scam posts in all forms - such as
scam phone calls.
8. How they do this:
• https://www.ofcom.org.uk/__data/assets
/pdf_file/0020/24086/newscontent.pdf
9. IPSO
The independent press standards
organisation is the regulator for the
newspaper and magazine industry in the UK.
10. Role
• They hold newspapers and magazines to account for their
actions, protective individual rights, uphold high standards of
journalism and help maintain freedom of expression for the
press.
• Ipso make sure that member newspapers and magazines
follow the Editors’ Code, similar to this they are able to
investigate complaints about printed and online material that
may be in breach of Editors’ Code
• They monitor press standards and require member
newspapers and magazines to submit an annual statement
about how they follow they Editors’ Code and handle any
complaints.
11. Purpose
• They can investigate serious standards
failing and can fine publishers up to £1
million in cases where they are particularly
serious and systemic by doing this they can
reduce the amount of bad practices in print
media.
• This prevents plagiarism, fake news and the
protection of private data from the public.
12. What media are they in
charge of?
•Ipso regulates many companies in
the UK.
•They are all listed on the website:
www.ipso.co.uk
13. How do they impact on the
production of media?
•They analyse the content of local and regional
newspapers, both print and online.
•They focus on areas such as accuracy, privacy
(of those in the article/ the writers of the
articles), harassment. Making sure the
appropriate censorship is present.
•https://www.pressassociation.com/ipso/
•Similarly they also have a customer service
number that is accessible to the public.