Sportstec university partnership programme (supp)
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Sportstec partners with universities to teach their SportsCode software. This provides structure for students to learn the software and gain jobs in elite sports. The partnership is free for universities and benefits both parties. It provides visibility for the university programs and connects students to professional sport opportunities. For Sportstec, it leads to more software sales, upgrades, and a generation of advocates familiar with their products. Sportstec's partnership levels differ based on which software tier universities agree to teach. The long-term vision is to have SportsCode taught globally and produce analyst-ready graduates with minimal introductory training needed.
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Sportstec university partnership programme (supp)
- 1. Sportstec Partnerships Tertiary Institutions don’t just use SportsCode, they teach it
- 2. Background My background Identified a market in universities natural progression from just selling to partnering
- 3. Sportstec Performance Analyst With our increasing sales in Australia, came a demand for people who could work the software well! Sportstec Support and Training can only do so much, learning our software needed more structure Approached universities to start teaching something practical for their students so that they could gain Elite Sport Jobs.
- 4. Sportstec Partnerships User vs Teacher Recognition Partnership is free Partnership offers a place for users to find work experience students or a masters degrees where they might study. Linking people in the industry with people who want to be in the industry.
- 5. Partner Benefits for the User VISIBILITY link with Global organisation and premium product = marketing for the uni more enquiries for their program more students (uncapped uni placements in Australia) more student work placement in professional Sport recognition as a practical vs academic university
- 6. Sportstec Benefits more sales upgrade sales opportunities through tiered programs (strategy of creating competition between universities) creating a generation of people who are Sportstec users and advocates link between the pro team and university without doing much. win- win-win
- 7. Sportstec Partnership Levels Platinum- Teaching SportsCode Pro Gold- Teaching SportsCode Gamebreaker Plus Silver- Teaching Sportstec Gamebreaker
- 8. Sportstec Partnerships Vision and Value - To have the every university in the world teaching SportsCode and producing SportsCode analyst-ready graduates - Minimise the initial ‘introduction’ type training for analysts. Spend our time on more specifics and advanced workflows rather than Mac and SportsCode basics - Give existing clients access to free work experience resources - Give students the ability to do quality practical work experience and expand their networks in elite sport - lift our Brand- any student studying coaching or sport science should know “Sportstec”
Editor's Notes
- I completed a Bachelor of Sport and Exercise Science at the best university in the Country at the time and didn’t learn anything about Performance analysis, let alone SportsCode. I went into that degree wanting to work in Elite Sport as most Sport Scientists do. This could be an avenue to that job if I had the skills Only 1% of BSpExSc students at the time moved into Elite Sport
- The universities that have a reputation for being more innovative and practical really understood our vision and their need to incorporate SportsCode into their degrees. The ones that tend to be more ‘academic’ didn’t really get it. These are more traditional Universities who will be the product laggers. They do things based on tradition so establishing new ideas is much more difficult. If you’re looking for where to start, go with the newer universities.
- Not enough to simply list the Universities as a User. They are doing more than that by teaching students coming through. Create a generation of students who align themselves with our product who can potentially go on to be head coaches and decision makers The partnership is free with their purchase and is just add added benefit to their package. It’s a line that also opens the door when contacting potentially new customers: ‘we have a partnerships program for universities’
- prior to the partnerships being up on the website, I’d be fielding calls from users as to where to find work experience students. Sometimes, they’d be finding students themselves but they had no knowledge of the product and the majority of the analysts’ time was spent teaching them the product. Users were also starting to ask where they could do further study that might incorporate some SportsCode. It was a natural marriage. Having the partnerships recognised online saves me time in linking everyone- the contact details of the courses are included.