2. The beginning
• John Watson was born in 1878 in Greenville, South
Carolina.
• John’s father was a terrible influence on him, he had
affairs and he drank.
• His mother was a strong Christian lady, who wanted John
to be the same way.
• When John was thirteen his father left, leaving John and
his siblings with his mother.
• This had a big impact on Watson’s teenage years he
started rebelling and had little respect for others.
3. College life
• Watson attended Furman University at the age of sixteen
and it took him five years to get his Masters degree.
• He furthered his education at the University of Chicago.
• While in Chicago he majored in psychology and
neurology. With a minor in physiology.
4. Marriage life
• Watson married Mary Ickes while he attended the
University of Chicago.
• They had two children John and Mary.
• After seeing his father have affairs with other women
Watson started doing the same.
• Mary found a love note from Rosalie Rayner and had to
choose who he wanted to stay with.
• He divorced Mary and stayed with Rosalie.
• Eventually Rosalie and John got married and had two
children of their own, James and William.
5. Work for Watson
• Watson worked at the University of Chicago after
graduating.
• The relationship with one of his students made it so that
he could no longer work at the University.
• They moved to New York where Watson started working
for an advertising business.
• He eventually became the Vice President
• His interest in careers switched to advertising, but he still
made time to research behaviorism.
6. Behaviorism
• Watson studied Behaviorism and started a new way to
look at how to understand the psychological way of
looking at peoples behaviors.
• He made a study called “The Little Albert Experiment”,
where he took a little boy and a rat. Every time the rat
came out Watson would make a loud noise to scare the
child and make the instinct of being scared of rats.
• Watson believed that children only had three major
behaviors: rage, love, and fear.
