1. Shaaeli Gupta
Phone: 0 983 695 0984
Email: shaaeli.gupta@gmail.com
Objective
Desire to make a career in a competitive organization so as to achieve my individual
goal, as well as the objective of that organization and thereby enrich and develop my
knowledge and intellectual capital.
Skills:
• Strong communication
• Hard working
• Quick problem solver
• Perfectionist in execution
• Proactive
• Team leading capability
Achievements
• Contacts build up with many people
• Maintaining good PR and communication
• Learned the skill of making good presentation
• Social Media Promotion well researched
Job Summary:-
• Brand and Marketing Executive and Social Media Executive, Brand Value
Communications Ltd. (Channels: - News Time, Dhoom Music, Plant M
Cinema and Ruposhi Bangla)(September 2012 – Till Date)
• Event Executive, Communiqué Media Services (January 2012 – August,
2012)
• Account Executive, Bluetouch Advertisements and Events (April 2011 -
December 2011)
• Marketing Executive, Arohi Group of Companies (September 2010 – March
2011)
Working Experience:-
• 5 Years till date
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2. Professional Experience elaborated
Brand and Marketing Executive, Brand Value Communications Ltd. (Channels: -
News Time, Dhoom Music, Plant M Cinema and Ruposhi Bangla)(September 2012
– Till Date)
Responsibilities:
• Assisting in planning and proper execution of Events
• Maintaining the social networking sites like Facebook, YouTube, P Interest,
Twitter, LinkedIn, etc. with regular updates and posts.
• Creating excel sheets for keeping monthly records of the insights of the social
networking sites.
• Creating and regular maintaining the website of the channel Ruposhi Bangla
through CMS Admin.
• Maintaining good relationship with the newspaper houses for publish of listing
and advertisements of the channels.
• Maintaining the records of every day print out in newspaper of the channels by
paper cutting and creating files for each month.
• Planning and organizing of events and promotional activities for ruposhi bangla.
The events were like Book Fair 2013 & 2014, Aparajita, Ke Hobe Pujor Byomkesh
for Durga Puja
• Maintaining PR with the newspaper houses and digital satellite networks
Event Executive, Communiqué Media Services (January 2012 – August, 2012)
Responsibilities:
• Assisting in planning and proper execution of events.
• Communication both online and offline with Sponsors, Vendors and Colleagues
• Coordinate with vendors of the event to get updated.
• Provide liaison with event sponsor, vendor and colleagues before, during and
after the event.
• Prepare write-up and marketing collaterals for events and promotions.
• Ensure proper synchronization of all engaged bodies in the events.
Projects:
• Rockomania 2 – Handling vendors, ensuring participation, social media
communication, registration management, food and reception are my
responsibilities.
• Rockomania 1 – Fabricator handling, participation, food and hospitality for
judges and crews.
• Lovable lingerie Ad Campign – Liaison with client, fabricator and shop keepers,
distributed the visuals, ensured the display, raised the invoice for Kolkata and
Howrah.
• Aparajita (Rupashi Bangla) – Prepared printed umbrellas from vendor and
delivery.
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3. Account Executive, Bluetouch Advertisements and Events (April 2011 - December
2011)
Responsibilities:
• Assisting Account Manager for successful completion of campaigns
• Managed administrative and campaign work and ensured that it is completed on
time and within the budget.
• Worked as an mediator between the client and organization
• Preparing marketing collaterals
• Liaison with vendor
• Participating in promotion and event execution
• Planning of event and promotion
Projects:
• FAME 30 (Reality show) - Worked as the coordinator, handled manpower,
printer, food and hospitality for the judges.
• Global Movie Sales Campaign – Participated for making the plan and
presentation, organized road show with colleagues
• Duke Ayurvedic health camp – Planned, prepared and executed during durga
puja 2011 in different puja pandals from Kolkata, handled manpower and
vendor.
Marketing Executive, Arohi Group of Companies (September 2010 – March 2011)
Responsibilities:
• Assisting Marketing Manager for successful completion of campaigns
• Liaison with vendor and clients.
• Ensure monthly payments.
• Raising invoice on time.
• Preparing Marketing Collateral such as brochures, templates, posters etc.
• Ensuring timely delivery.
Projects:
• Abahoni 2010 – It was a package of Audio and A/V music CDs, liaison with
printer, prepared the package, ensured the display during puja 2010 in different
locations in Kolkata, handled manpower and security personnel, managed
database and stock.
Education
• Madhyamik 10+ (Div. I), in the year of 2004
• Higher Secondary 10+2 (Div. II), In the year of 2006
• Bachelors Degree 10+2+3 (Div. II), In the year of 2009 in English Honors
• Diploma - Arena Animation Academy Specialist Program from Arena
Animation, In the year of 2010
• MA in English, Rabindrabharati University in the year 2012
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4. Personal Information
Permanent Address : 1/73 Bibek Nagar, Jadavpur
Kolkata - 700079
Date of Birth : 18th April, 1988
Age : 26 years
Gender : Female
Marital Status : Married
Religion : Hinduism
Nationality : Indian
Date: August, 2015
Place: Kolkata Shaaeli Gupta
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