2. Learning objectives
• What is E-Commerce?
• History of E-Commerce.
• What is the earliest form of E-
Commerce?
• When was E-Commerce started?
• Who invented E-Commerce?
• Who uses E-Commerce?
• Steps in setting up business over the
internet
• What are activities of E-Commerce?
• The best E-Commerce businesses in
2021
3.
4. What is E-Commerce?
• E-Commerce in full electronic commerce, maintaining relationships
and collecting business transactions that include selling information,
services and goods by means od computer telecommunication
networks.
• Or: E-Commerce refers only to the trading of goods and services over
the internet.
5.
6. • E-Commerce originated in a standard for the exchange of business
documents, such as orders or invoices between suppliers and their
business customers.
• Those origins date to the 1948-1949
• Various industries elaborated upon that system in the ensuring
decades before the first general standard was published in 1976.
7. What is the earliest form of E-Commerce?
• C2C
• ( consumer to consumer is one of the earliest form of E-Commerce )
• Consumer to consumer E-Commerce relates to the sales of products
or services between customers. This include C2C selling relationships,
such as those seen on eBay or Amazon.
8. When was E-Commerce started?
• In May 1989, Sequoia Data corps, introduced compumarket, the first
internet based system for E-Commerce.
• Sellers and buyers could post items for sale and buyers could search
the database and make purchases with a credit card
9. Who invented E-Commerce?
Michael Aldrich ( 22 August 1941- 19
May 2014) was an English inventor,
innovator and entrepreneur.
In 1979 he invented online shopping to
enable online transaction processing
between consumers and businesses, or
between business and another, a
technique know later as E-Commerce.
10. Who use E-Commerce?
• Since E-Commerce has evolved to make products easier to discover
and purchase through online retailers and marketplace, independent
freelancers, small businesses, and large corporations have all
benefited from E-Commerce, which enables them to sell their goods
and services at a scale that was not possible with traditional offline
retail. Global retail E-Commerce sales are projected to reach $27
trillion by 2020.
11.
12. 1. Assess the viability of your new business idea.
• Being easier to start an online business doesn’t mean no costs are involved.
• The first step to take with your online business is to assess your ideas feasibilities.
• Brilliant business ideas can be unsuccessful if your product or service has no market.
2. Develop a business plan.
• When idea is feasible, it is time to put together a comprehensive business plan.
• Even If NOT plan on obtaining funding for business, having a business plan is valuable
because it lets spot any potential bumps down the road and plan for future growth and
profitability.
3. Choose a business name.
• Choosing business name is an important step in the startup process.
• Business will primarily function online. Chosen name must be available for registration
as a business name in state and within the digital space.
13. 4. Decide on your business structure.
• The business structure you choose will dictate the legal and tax requirements.
• Most small business owners choose from the following structures:
Sole proprietorship
Partnership
Limited liability company
Corporation
5. Take care of all the legal tasks.
• Need to file all the appropriate business formation documents and other paperwork
to ensure you new business has a solid legal foundation.
6. Build your website and choose your sourcing and fulfilment methods.
• An online business website is as important as the physical location
• Put as much care into this part of the startup process as you would if you were
location and lease shopping.
14. 7. Develop and implement marketing strategies.
• Important to market on online business while you were working on each
previous steps.
• Business plan will have provided information you need to develop affective
marketing strategies for your potential market.
• No matter what strategies you go with, it is important not to skimp on
implementation.
8. Launch your new business.
• Actually a physical business will be doing so metaphorically BUT when we
make our website live and announce to the world it means we are open for
business.
16. The best E-commerce businesses in 2022
• Less than a generation ago, e-commerce was in its fantasy, born on
the world wide web as a vision of entrepreneurs such as Jeff Bezos.
• Today, e-commerce accounts for almost $1 dollar in annual retail sales
in the U.S., or 13% of the total retail industry.
• Globally, its $5 trillion, led by companies such as Amazon, china’s
Alibaba group.