4. Bringing you tomorrow, today.
Time
Trends
Model
Product
Package
Now New Next
Today Tomorrow The Future
VR AR Holographic Marketing
Envision Develop Proto
Beacons Mobile Experiences Proximity Marketing
Omni Channel Tracking
Pilot Case Study Scale
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Now that we have shown you a glimpse of the very near future, let’s bring it back to the here and now and how we can help your your brands.
We believe that brands who use technology and data to drive deep audience engagement through innovation have a huge opportunity for growth.
We empower brands to create meaningful connections to 1B+ people, in trusted places at home, at work and on the go.
Broad audience (1B+ people):
Consumers use our products to get stuff done across their digital work and life experiences. Broa
1B+ people use Microsoft because they trust us to use their data wisely and keep the right things confidential.
This means you can reach a global audience when you want across Microsoft products (Windows, Bing, MSN, Xbox, Skype, Outlook.com) – and beyond (IOS, Android , etc.) – knowing your brand is in a place that consumers trust and respect.
We want to be your partner. We can help you understand consumers and capture their attention and engage them at the right time.
Precision (Diverse data + MSID):
It’s all about knowing your audience, how they behave and where to find them. And we have the most comprehensive view of your customers, with data from Bing search, IE browser info, Windows usage, Skype usage, and more.
And we know how they move through the customer decision journey. Our insights team goes deep on how your audience makes decisions in a digital environment. That data combined with the Microsoft ID creates a 360-degree view of your audience, so you can be confident that you’re reaching the right people with the right message at the right time.
With adjustable frequency capping across all devices and services, your campaigns can be more successful with Microsoft.
Multiplatform/multiscreen (at home, at work, on the go):
Today’s consumers rely on multiple devices to power their decisions – at home, at work and on the go.
We’ll work with you to develop the right approach to engage your customers
With scalable advertising products such as video, adaptable ads and Xbox NUads, we offer easy solutions that deliver results.
And we’re pushing boundaries, so you can too.
