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Managing Connections
                                       to
                               Optimize Innovation

                                    Alcatel-Lucent
                                       Bell Labs
                                     Nov, 17, 2009




© SFB Associates, Inc. 2009
COLLABORATION:

     interacting with explicit purpose

     engaged in new value creation

     sharing the risks and rewards

     with a specific end
PARTNERSHIP SCALE


    Connection             Collaboration           Relationship



  Exchange of value
                       Joint creation of value           Sustained value
                                                          commitment
Trust in competency
                         Trust in intention
                                                 Trust in perceptions



                  Increasing Disclosure and Complexity
Connection                              Collaboration        Relationship


   Arms Length
    Licensing  Consulting
                Services                          Contract
                                                  Research Collaborative
                                                             Research Joint Venture
                                                                                      In-Sourcing &
                                                                                      Joint Venture
 Ready to use
  elements
          Experience & Equipment
                                        Defined outcomes
                                                     Defined problems
                                                                         Shared problems
From: Kleyn, D., Atun, R, and Kitney, R., “Partnerships and
                                                                                           Reciprocal IP
Innovation in the Life Sciences, Imperial College, London, 2006
“The tough question that managers need to
 answer isn't, ‘How do we build better teams?’
 The question is ‘What kind of conversations
 and interactions do we want to create?’
 Innovative managers understand that they must
 do more than manage people. They need to
 manage the interactions between people.“
              Michael Schrage, MIT

              Serious Play: How the World's Best Companies
              Simulate to Innovate, and
              No More Teams: Mastering the Dynamics of
              Creative Collaboration
Under-related




Over-connected
4 Cs for Collaboration


     Commitment

     Capabilities

     Coordination

     Communication

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Collaboration for Innovation

  • 1. Managing Connections to Optimize Innovation Alcatel-Lucent Bell Labs Nov, 17, 2009 © SFB Associates, Inc. 2009
  • 2. COLLABORATION: interacting with explicit purpose engaged in new value creation sharing the risks and rewards with a specific end
  • 3. PARTNERSHIP SCALE Connection Collaboration Relationship Exchange of value Joint creation of value Sustained value commitment Trust in competency Trust in intention Trust in perceptions Increasing Disclosure and Complexity
  • 4. Connection Collaboration Relationship Arms Length Licensing Consulting Services Contract Research Collaborative Research Joint Venture In-Sourcing & Joint Venture Ready to use elements Experience & Equipment Defined outcomes Defined problems Shared problems From: Kleyn, D., Atun, R, and Kitney, R., “Partnerships and Reciprocal IP Innovation in the Life Sciences, Imperial College, London, 2006
  • 5. “The tough question that managers need to answer isn't, ‘How do we build better teams?’ The question is ‘What kind of conversations and interactions do we want to create?’ Innovative managers understand that they must do more than manage people. They need to manage the interactions between people.“ Michael Schrage, MIT Serious Play: How the World's Best Companies Simulate to Innovate, and No More Teams: Mastering the Dynamics of Creative Collaboration
  • 7. 4 Cs for Collaboration Commitment Capabilities Coordination Communication