role of media in present scenario discuss about the role,effects,types of media

1. Presented by :-
Sagar Kaushik
MBA 2nd Sem

2.  The word “Media” is plural of medium.
 Media is considered as "mirror” of the
modern society
 It is a communication channels through
which news, entertainment ,etc message are
disseminated.
 Media includes every broadcasting and
narrowcasting medium.

3.  Print Media:
 Newspaper
 Magazine
 Audio Media
Radio
 Audio-Video Media
Television
Internet

4.  Reporting the news
 Acting as public representatives
 Socializing people
 Political awareness
 Economic awareness
 Making world a global village
 Keeps the people updated

5.  Common man gets latest news within
fraction of seconds
 Let public to take part in social events
 Help to exchange information
 Mirror of society
 Provide information

6.  India has more than 70,000 newspaper
and over more than 80 are news
channels.
 India is the biggest newspaper market in
the world.
 Over 100 million copies sold each day
 More than a profession media is a
business minded occupation in today

7.  So let us try to have a media which is –
 Positive in approach
 Provide real information
 Help in nation building
 Do not share sensitive data in public.

8. Thank you