What is Smarketing? It is a process of integrating the sales and marketing processes of a business. The objective is for the sales and marketing functions to have a common integrated approach.
3. Smarketing
process of integrating
the sales and marketing
processes of a business.
The objective is for the
sales and marketing
functions to have a
common integrated
approach.
10. Marketingchannels
Inbound
- creating user personas
- on-page/off-page SEO
- create content plan
- content creation (case studies, whitepapers, ebooks, templates,
checklists, etc.)
- working with 3d party vendors (copywriters, SEO, designers, advertising
agency)
- crowd-marketing (Quora, StackExchange, Reddit, Medium, etc.)
- social media (Facebook, LinkedIn, Twitter, Google+, Slideshare, etc.)