1,000,000 ordinary people changing the faces of Wall Street.

1. Ownership Is The Ultimate
Loyalty Program

2. The Opportunity
Build iConsumer by turning
shareholders into customers.
Make 1,000,000 ordinary people shareholders in a public
company.
Democratize the Wall Street
experience.
MISSION
For free.
®

3. Convert prospects
into customers & investors
by providing them with
money saving opportunities
(cash back & coupons.)
“Give” shares to
1,000,000 people to
build prospect list.
Customers earn
more shares as they
shop more and refer
friends.
HOW WE GET THERE
®

4. BUSINESS MODEL
1iConsumer members shop
at 1,700+ participating
retailers
Retailer handles all aspects of
transaction (billing, shipping)
Retailers pay iConsumer
a commission (~1-20% of
transaction)
Additional revenues from
advertising & data mining
iConsumer shares
commission with member
(cash back)
~ 80/20 split
(i.e. 20% gross margin)
2
3 4
®
Members earn equity in
iConsumer as additional
reward for shopping
Consumers also earn equity for
referring other customers

5. In Billions of Dollars
$140 $2 $4 $6
PROVEN OPPORTUNITY
$8 $10 $12
In Millions of Members at Liquidity Event
900 10 20 30 40 50 60
Digital coupon/cash back industry is a proven, large market.
Multiple billion dollar liquidity events in last five years.
70 80
®

6. 2008 recession impact:
scared to invest &
dislike Wall Street
Feel disenfranchised:
burdened by debt &
pinched for money
GROWTH OPPORTUNITY
Customer acquisition is the biggest challenge. By engaging millennials (and others) on
an emotional and aspirational level, we expand the market and differentiate ourselves.
Digital natives: new ways
to approach and retain
Fundamentally different:
seeking both personal gain
& societal benefit
®

7. STRUCTURAL OPPORTUNITY
Every shopper becomes an owner.
Regulations have changed, “being
public” less costly under Reg. A+.
Giving shares away creates a unique,
non-cash currency to acquire members.
Leverages iGive infrastructure, staff, &
1,700+ retailers.
Leverage iConsumer members to recruit
additional members with equity rewards.
Jet.com example.
iConsumer public as of 9/29/16.
®

8. OPERATING ASSUMPTIONS
~ $ 384
eBates sold for ~$384
per member, other
liquidity events valued
members ~$200
~ $ 50-100
annual revenue
per member
~ 80%
avg. cash
back rebate
~ $ 10-15
per annum cost to
support early
members, costs
reduce as we scale
~ $ 5-20
operating profit per
member per year
< $ 50
cash to acquire
member
currently $24
®

9. PHASE I PHASE II PHASE III PHASE IV PHASE V
JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016
PUBLIC
GROWTH / USE OF FUNDS
Create successful
operating company
Alpha Phase (June 2015)
• Message testing
(2nd half, 2015)
• Launch apps / site /
browser add-ons
PHASE I

10. PHASE I PHASE II PHASE III PHASE IV PHASE V
JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016
PUBLIC
GROWTH / USE OF FUNDS
Create successful
operating company
Alpha Phase (June 2015)
• Message testing
(2nd half, 2015)
• Launch apps / site /
browser add-ons
Test by switching
customers from
incumbent competitors
Beta Phase (Jan. 2016)
• Added Gatekeepers
• Tested Viral
• Promotional –
increased cash back
• First qtr. member
acquisition testing
PHASE I PHASE II

11. PHASE I PHASE II PHASE III PHASE IV PHASE V
JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016
PUBLIC
GROWTH / USE OF FUNDS
Create successful
operating company
Alpha Phase (June 2015)
• Message testing
(2nd half, 2015)
• Launch apps / site /
browser add-ons
Test by switching
customers from
incumbent competitors
Beta Phase (Jan. 2016)
• Added Gatekeepers
• Tested Viral
• Promotional –
increased cash back
• First qtr. member
acquisition testing
• Public - SEC Qualified
(Sep. 29, 2016)
• 11,500 Customers
• Revenue
• Member Acquisition
Metrics confirmed - $24
per shopper
PHASE I PHASE II
Beta Phase
Milestones

12. GROWTH / USE OF FUNDS
Go Public: Launch
$150,000 Raise
• Rebrand for
#GetYourShare
• Get Listed OTC QB
o Provide shopper /
shareholders with
publicly visible value for
their equity
• Start Faces Campaign
PHASE III
PHASE I PHASE II PHASE III PHASE IV PHASE V
JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016
PUBLIC

13. GROWTH / USE OF FUNDS
Go Public: Launch
$150,000 Raise
• Rebrand for
#GetYourShare
• Get Listed OTC QB
o Provide shopper /
shareholders with
publicly visible value for
their equity
• Start Faces Campaign
Member Acquisition
1,000,000 Shareholders
Faces Campaign /
$1,850,000 Raise
o (45 days after close of
$150,000 raise, Feb 2017)
• Min. $25 / investor
• $.09 / share, preferred
• Double prior round
valuation
PHASE III PHASE IV
PHASE I PHASE II PHASE III PHASE IV PHASE V
JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016
PUBLIC

14. GROWTH / USE OF FUNDS
Go Public: Launch
$150,000 Raise
• Rebrand for
#GetYourShare
• Get Listed OTC QB
o Provide shopper /
shareholders with
publicly visible value for
their equity
• Start Faces Campaign
Product Expansion
1,000,000 Shareholders
Faces Campaign /
$1,850,000 Raise
o (45 days after close of
$150,000 raise, Feb 2017)
• Min. $25 / investor
• $.09 / share, preferred
• Double prior round
valuation
Investor Focused
Campaign
o (Tail end of $1,850,000
campaign, est. Sep. 2017)
• Qualify for OTC QX (2
market makers, other
requirements)
• Goal: institutional
investor interest
Introduce new products
PHASE III PHASE IV
Member Acquisition
PHASE V
PHASE I PHASE II PHASE III PHASE IV PHASE V
JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016
PUBLIC

15. ESTABLISHED TRACTION
0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
Avg. Monthly Revenue ($)
0
500
1000
1500
2000
2500
3000
3500
Avg. Monthly New Members
2015 2016 2017 (1Q est.)
In 2016, we tested various member acquisition strategies to achieve
scalable, affordable growth. In 2017 continued growth pre-launch.
®

16. PRO FORMA OPERATING FORECAST
By Membership Level
Users/Members 12,000 50,000 250,000 1,000,000
Est. Date Achieved NOV 2016 JUN 2017 JUN 2018 DEC 2019
Annualized Rev.
Gross Margin
Fixed Operating Costs
Annualized Net Profit
Variable Op. Cost
$2,000,000
0
$ 400,000
(260,000)
$ 25,000
(125,000)
$ 75,000
$ 500,000
$ 600,000
$3,500,000 $12,500,000
$ 2,500,000
$ 750,000
$ 950,000
$ 500,000 $ 2,000,000
$ 5,500,000
$ 1,500,000
$ 10,000,000
$50,000,000
Marketing – Non. Acq. 0 $ 150,000 $ 300,000 $ 1,000,000
Tot. User Acq. - Cash $ 250,000 $ 1,000,000 $ 12,500,000 $ 50,000,000
Variable Head Count
Support 0.1 1 5 20
Retailer Relations 0 0 1 4
®

17. COMPETITION
®
OWNERSHIPCASH BACK SAVINGS EXIT
$960M Sale
to Rakuten
$1.7 Billion IPO
$1.5 Billion IPO
$13 Billion IPO
 
 
 
 

  
COMPANY
Public as of
Sep 2016

18. Going Public – Reg. A+:
SEC QUALIFICATION
INVESTORS HAVE
FREELY TRADEABLE
STOCK
Price: $.045 / Share
OTC QB
listing expected
Create robust market
EXIT / MARKET VALUE STRATEGY
~ 1st Qtr 2017
®
~ 3rd Qtr 2016
Investors receive registered stock, so they may sell whenever they find a suitable buyer.
Increasing stock market value is the goal.
Price: $.09 / Share

19. AS SEEN IN
®

20. Robert Grosshandler
CEO & Co-founder
Founder, iGive.com – 1997
350,000 Members currently
Founder, eComXpo
sold – 2008
Founder, Intercast
sold – 1995
Co-founder,
The SOFTA Group
founded 1981, 160 employees,
sold – 1993
EXECUTIVE TEAM
Sanford Schleicher
CTO & Co-founder
CTO – iGive.com – 2008
j2 Global Communications
Director
Co-founder and Chief
Architect,
Onebox
sold – 2000
BS, Computer Sciences
University of Illinois
Melinda Moore
CMO
CMO, Crowdfunder – 2015
Co-founder, LovingEco
sold – 2012
Co-founder, Tuesdaynights
2012 – 2016
Top 50 Digital Women in 2015
Digital LA
Author, How to Raise
Money: The Ultimate Guide
to Crowdfunding
BA, Psychology
UCLA
®
ADVISORY
BOARD
David Carlick
Venture / Co-founder
DoubleClick,
Former CEO
Public Company
Michael Brennan
Real Estate /
Private Equity,
Former CEO
Fortune 500 REIT

21. Robert Grosshandler
847.477.6968
rob@iconsumer.com
AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES
OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF
THE INFORMATION IN THE OFFERING STATEMENT. YOU MAY OBTAIN A COPY OF THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT AT
https://www.iConsumer.com/offeringcircular
YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT.
CONTACT
“We’re here to make a dent
in the Universe.”
Steve Jobs