1. 1
11
SAFE HARBOR STATEMENT: THIS PRESENTATION CONTAINS FORWARD LOOKING STATEMENTS AND ASSUMPTIONS THAT
WILL VARY FROM ACTUALITY. A COMPLETE SAFE HARBOR DISCLAIMER IS INCLUDED LATER IN THIS PRESENTATION.
QTCQB: RWRDP
Ownership is the Ultimate Loyalty Program
5. 5
Massive Exits – Time for a new player
®
$960,000,000 Sale To Rakuten -
$450 / member
$16,000,000,000 IPO Valuation
47X P/E Ratio at High Point
$4.4 Billion Acquisition by
Publicis
6. 6
We replaced miles, points, and cash back
with RWRDP
®
Same business model, same behavior, modern reward.
8. 8
Entering this market required a radically differentiated,
capital efficient, yet very familiar, proposition
®
Over 50% of Americans hold rewards credit
cards. 31% don’t redeem rewards.
Tens of millions of Americans belong to
rewards sites.
Millennials / the 99% are afraid to invest. We’ve
made investing free.
Entrenched and substantial competitors.
9. 9
Why Customers Use iConsumer
They Purchase $100 Sweater
3.2% of their purchase
Their Reward:
Shares of OTCQB: RWRDP
10. 10
1
Members shop
at ~2,000
retailers via our
platforms (site,
apps, browser
extensions)
Retailers handle
fulfillment
2
Retailers pay a
COMMISSION
to us
~1-20% of
purchase
We reward the
MEMBER with
our traded stock
(OTCQB: RWRDP)
Cost of stock
awards is a non-
cash tax expense
3
The Model
11. 11
The Cash Model
Customer purchases $100 sweater
Bloomingdale pays us $5 commission
We rebate customer RWRDP shares
Gross Revenue $5
Cash Cost of Revenue
Cash Back Rebate 0
Gross Profit (Cash) $5
12. 12
Dec. 2018 – Pre-IPO Public Company
Feature complete / SEC happy
®
• $350,000 friends and family / Regulation A+
• OTCQB Traded (highly illiquid – near term opportunity)
• New shoppers cash flow positive < 60 days
• ~2,000 participating retailers
• Tens of thousands of members / shoppers / shareholders
• Early stage – with our teething pains behind us
13. 13
• Higher stock price = self fulfilling prophecy.
• Members see price, shop more. More shopping = more
profits. More profits = higher stock price (hopefully).
• Late 2020 – Uplist
2019 / 2020 – Three Upcoming Inflection Points
®
• 3rd Qtr $1MM raise – achieve positive cash flow w/in the
year
• August 1, 2019 – simplify marketing – 100% stock rebates,
eliminating cash back rebate
14. 14
Profitable Member Acquisition
®
CAC (Customer Acquisition Cost ): <$20 in cash
CLV (Customer Lifetime Value): ? (Since June 2018)
Payback: < 60 days from shopper acquisition.
Initial cash investment recouped in < 60 days.
Year 1 Cash Generated: >$50
15. 15
Growth Capital
®
$1,000,000 Invested in Member Acquisition Should Yield:
20,000 – 40,000 Shoppers
~ $1,000,000 Incremental First Year Revenue
~ $600,000 Incremental Cash from Operations
16. 16
®
Using RWRDP to Reward Customers is Accretive
We Stop When It Is No Longer Accretive.
Become just like eBates, except our members own us!
Market Cap Method
Shopper Earns $100 in RWRDP in 3 years
Shopper Worth $250 in Market Cap
Net Addition to Market Cap: $150
Cash Flow Method
Shopper Earns $100 in RWRDP in 3 years
Shopper Generated $100 in Revenue / Cash, $30 in
final year
At 10X Cash Flow - $200 Net Addition to Market Cap
17. 17
Executive team
Sanford Schleicher
CTO / Co-founder
CTO (2009) iGive
Director j2 Global
Co-founder Onebox
sold to J2 Global
Communications
– 2000
Kimberly Logan
Ops / Co-founder
Manager, Retail
Relationships (2007)
iGive
®
Robert Grosshandler
CEO / Co-founder
Founder (1997), iGive
Founder, eComXpo
Sold to WBR – 2008
Founder, Intercast
Sold to Intel - 1995
Co-founder, SOFTA
Sold to Aegon - 1993
18. 18
Modern reward - ordinary people earn a piece of the
dream -- just by shopping
®
19. 19
THIS PRESENTATION AND ACCOMPANYING TALK CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER
THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY. THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE
BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THIS
PRESENTATION THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,” “INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO
IDENTIFY FORWARD-LOOKING STATEMENTS, WHICH CONSTITUTE FORWARD LOOKING STATEMENTS.
THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES
THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS.
INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD-LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON
WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO
REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS.
AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS
THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED
UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. YOU MAY OBTAIN A COPY OF THE
OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT AT https://www.iconsumer.com/offeringcircular.
YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT.
OUR ANNUAL REPORT ON FORM 1-K DISCUSSES SOME OF THE IMPORTANT RISK FACTORS THAT MAY AFFECT OUR BUSINESS, RESULTS OF OPERATIONS,
AND FINANCIAL CONDITION.
SAFE HARBOR STATEMENTS
CONTACT
Robert Grosshandler
847.477.6968
rob@iConsumer.com
