The history of media

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The history of media
What is multimedia?
Rhianna Fox

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The history of music magazines
 The first issue of Billoard magazine was printed in 1894, but it
was in 1936 that it became well known to the general public.
This, then evolved into radio airplay and record sales charts
(The Billboard charts). TBC then provided different music
genres and was the foundation for slots on the radio for the
programs like ‘American Top 40’. The magazine Billboard is
aimed at music professionals however, it can be available to
the general public.
 In 1980 a monthly magazine called Record Collector became
available which was filled full of adverts and contained sources
of buying and selling music. It started out as a glossy A5
publication but in 2003 it re-launched in full-colour in an A4
magazine format.

3. +  By the 50’s Melody Maker had competition from New Musical
Express which was appealing to more of a younger generation
as it had coverage on the up-and-coming rock n roll scene.
Both Melody maker and NME had offered weekly information
on upcoming record releases. The magazines had newspaper
formats but ‘music inkies’ provided detailed coverage of
independent label artists not mainstream chart music. A glossy
magazine format for Melody maker was introduced in 1999 and
merged with NME in 2000 which are both owned by IPC media.
 In 1967 Rolling stone magazine was created and documented
music as an important part in the culture of youth with reflective
articles about music and social change, and the political
concerns about music. Rolling stone was less about factual
information and more about the culture of music.

4. +  The glossy fortnightly magazine Smash hits was created in 1978
and was aimed at teens. This magazine is important to the
development of music because it covered music in a different way
to other magazines, this is because it was designed as a genre-specific
magazine (pop). Kerrang! was introduced in 1981 and
compared to Smash hits, it is more of a music orientated
magazine. Kerrang!’s monthly competitor is Metal Hammer. In the
90’s genre specific magazines were produce, like Mixmag
(dance/clubbing music coverage), The Source and Hip-Hop (hip-hop/
rap music) and Classic Rock (rock music for an older
audience).
 The Face was launched in 1980 by Nick Logan (ex-editor for
Kerrange! and Smash Hits). The Face was a monthly magazine
that offered the colourful layout of Smash Hits but aimed at a
slightly older audience, embracing music and also fashion and
lifestyle. The layout consisted of lots of images and detailed
articles, pages full of celebrities, musicians, fashion shoots and
advertising. This magazine stopped being published in 2004
however, it influenced other magazines, such as Q magazine,
Mojo and Uncut.

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New and old

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New and old